Internet Marketing Blog | Online Marketing Blog FJ Solutions Miami FJ Solutions Blog, about Internet Marketing and Social Media Marketing Happy Holidays http://www.fjsolutions.com/us/blog/happy-holidays-2011/ Fri, 16 Dec 2011 01:01:00 GMT <p>From the entire <b>Team of FJ Solutions</b>:</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1324412186.jpg" alt="Happy Holidays 2011" /></p> http://www.fjsolutions.com/us/blog/happy-holidays-2011/ The most efficient and less expensive way to reach your client: the Inbound Marketing http://www.fjsolutions.com/us/blog/the-most-efficient-and-easy-way-to-reach-your-client-inbound-marketing/ Mon, 15 Aug 2011 06:03:00 GMT <p>Although they were many and drastic&nbsp;<b>changes that Internet generated</b>&nbsp;in the Marketing techniques, in recent times one of the most significant changes was conceived: the&nbsp;<b>Inbound Marketing</b>.</p> <img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1300630114.jpg" alt="The Inbound Marketing Technique" width="478" height="297" /> <p><br />Traditionally, the orientation of the various marketing techniques was from the company to potential clients, breaking into their daily life. The <b>Inbound Marketing</b> is here to change it: now the <b>clients come</b> to our company, <b>attracted by solutions</b> to their problems and needs.</p> <p>This not so new technique (born several years ago by <b><a href="http://en.wikipedia.org/wiki/Brian_Halligan" target="_blank">Brian Halligan</a></b>) made radically change the orientation in which marketing flows.</p> <p>Traditionally, the orientation of the various marketing techniques departed from the company to potential clients, breaking into their daily life. The<b> Inbound Marketing</b> is here to change it: now are the <b>clients</b> who <b>come to our company</b>, attracted by solutions to their problems and needs.</p> <h2>What Is Inbound Marketing?</h2> <p>For decades we have used <b>marketing techniques</b> that we have inherited from our parents and grandparents: advertisements in magazines, radio and television ads, mailings (promotions through traditional post), brochures, catalogues, Public Relations, Telemarketing. All the effort of these techniques was <b>orientated from your company to your potential customers</b> in an increasingly strong attempt to capture the &nbsp;their attention and transform them into final clients.</p> <p>With <b>the advent of Internet</b> the techniques altered slightly. It continued with the traditional strategy to seek out potential clients with marketing arsenal, but changing the "ammunition": &nbsp;massive promotional emails, advertising on online directories, web banners paid, click payments and payments for search engines views.</p> <p><img src="http://www.fjsolutions.com/varios/user_files/multimedia_1300630128.jpg" alt="What is the Inbound Marketing" width="478" height="297" /></p> <p>This is known as the <b>Outbound Marketing</b> or, in other words, the marketing that comes from the company, aimed at potential clients.</p> <p>Currently these techniques <b>are becoming less effective</b> for one simple reason: people are tired (worn-out in some cases, including this writer) of the constant publicity invasions to their everyday life. What are their potential clients starting to do? Just <b>blocking them or ignoring them</b> more and more. No one looks in the Yellow Pages for specific service neither is paying enough attention to the ads.</p> <p>Internet is becoming increasingly important at the time to fill the needs of not only entertainment or education, but <b>solutions to problems or needs </b>of both business and personal.</p> <p>It was like this as the <b>Inbound Marketing</b> emerged. Its concept is to alter the direction of flow marketing techniques, guiding them to <b>be there, where the potential client searches for a solution to his problem or need</b>, simply letting him to locate us. It is no longer the company that makes efforts to attract the attention of the Ideal Clients, breaking every day with more aggression in their daily lives, but simply one wants to be present there where any person who has some problem or need to cover, will look for the solution.</p> <ul> <li><b><img style="float: right;" src="http://www.fjsolutions.com/varios/user_files/multimedia_1313443988.png" alt="Outbound Marketing: from company, to clients" width="281" height="144" />Outbound Marketing or outgoing marketing<br /></b> <ul> <li>Telemarketing, &nbsp;mail, trade sales, massive emails, advertisements in magazines commercials in television / radio.</li> <li>Your company looking for potential clients<span style="white-space: pre;"> </span>.</li> <li>Capture the attention of the people and create o not their need.</li> </ul> </li> <br /> <li><b><img style="float: right;" src="http://www.fjsolutions.com/varios/user_files/multimedia_1313444051.png" alt="Inbound Marketing: from clients to company" width="284" height="151" />Inbound Marketing or incoming marketing<br /></b> <ul> <li>Internet search engines (Google principally), bloggsfera and social Networks.</li> <li>Potential clients searching for your company.</li> <li>The people already have the need, simply it is necessary to be there where they look for a solution.</li> </ul> </li> </ul> <p>To understand clearly the concept, let&rsquo;s see a simple example:</p> <p>Let's suppose that you plan to go with your family for vacations to Buenos Aires. You have never been you do not know anybody. What do you do? You resort to Internet. Searching in <b>Google </b>you find an article on a blog of a Hotel in Buenos Aires. It explains what activities perform in that city, very useful information for you. Navigating a little more, you discover another excellent article in the same <b>Blog</b>: "Tips to enjoy Buenos Aires in family.&rdquo; THAT is exactly what you planned to do and what you needed, so you don&rsquo;t read it but you consume it in less than 2 minutes. Then you leave a comment on this article, consulting on more information about a particular activity. Within a few minutes they respond, providing more detailed information.</p> <p>What will be the first place to consider staying with your family when you travel to Buenos Aires? There is no doubt that it will be this magnificent hotel that gave you so much information, very useful for you. "They know what one has to do with his family in Buenos Aires, it would be an excellent idea that I stay with them.&rdquo;&nbsp;</p> <p><img src="http://www.fjsolutions.com/varios/user_files/multimedia_1300630140.jpg" alt="Inbound Marketing versus Outbound Marketing" width="478" height="297" /></p> <p>What has happened is <b>Inbound Marketing</b>. You found the article on Google, you were the one who entered the web site of the Hotel and it was you who auto- became convinced to stay there.</p> <h3>What are the techniques of the Inbound Marketing?</h3> <p>We have analyzed the change in the direction in which the marketing techniques flow in the Inbound Marketing. But what are these techniques?<br />Inbound Marketing techniques meet certain main characteristics:</p> <ul> <li>They are <b>made through the Internet</b>.</li> <li>Most of them are <b>free to carry out</b> but they require considerable time and effort.</li> <li>Derive <b>traffic of a high conversion</b>. What does this mean? Visitors who come to us through these techniques, have a greater predisposition to buy than a regular visitor.</li> </ul> <p>The Inbound Marketing has the following areas:</p> <ul> <li><b>Blogging</b><br />By creating articles orientated to the solution of &nbsp;problems, doubts or needs of your Ideal Clients.</li> <br /> <li><b> Search Engine Optimization</b><br />Optimize such articles to rank in Google, as well as the various sections of your website.</li> <br /> <li><b> Email Marketing</b><br />By a subscription box on your blog and Facebook, you can develop a large database of clients and potential clients, by sending them all your Inbound Marketing material directly into their email boxes, to trigger in them interest for your products or services by a solution to a particular need or problem.</li> <br /> <li><b> Social Media</b><br />Interact with clients and potential clients through various social networks. Currently the most popular are <b><a href="http://www.facebook.com/fjinternetmarketing" target="_blank">Facebook</a></b>, <b><a href="http://twitter.com/fjsolutions" target="_blank">Twitter</a></b> and LinkedIn. The strategy of your company in these networks must be like a help place or people to turn to when in doubt, problems or needs.&nbsp;<br />You should be there and solve such concerns for free. Everything returns, Inbound Marketing in the long term, rewards.</li> <br /> <li><b> Word of Mouth</b><br />Help free to others and they will help you. Let the word of mouth run and spreads. Stimulate it creating articles, sharing experiences, helping to solve problems, grant and make public your knowledge. Will be awarded.</li> <br /> <li><b> Webinars</b><br />Webinars are an immense source of future Clients. A Webinar is a course online, simple as that. The difference is that the assistants to the course are not physically present, but the attendance is online.&nbsp;Do courses online or webinars on your products, on various special techniques, share your best kept professional secrets and your Webinars quickly will overflow of assistants.<br />Worried because your competition will find out those secrets? Who cares? If all is in the Internet, you just have to look for it, I assure you those most important professional secrets that you have are and they are public for months or even years. Do not have secrets; share everything as we do in FJ Solutions with these articles.</li> <br /> <li><b>Infographics</b><br />We all like Infographic. They are simple, you read and the information is clear and simple in the eyes of most neophytes.<br />The infographic are just graphics about certain topic or problem or need&nbsp; </li> <br /> <li><b>Public Relations<br /></b>Public relations are just the Facebook led to real life. Socialize with friends, acquaintances, colleagues. Share information and try to help as many as possible. The Inbound Marketing will reward you either with real clients or referrals.</li> <br /> <li><b>Questions and answers websites<br /></b>Many web sites are of questions and answers, in where the potential clients leave their doubts or problems about their products or services right now.&nbsp;You simply have to be there and answer them. This will grant you new visitors and contacts.<br />The ones I like best are&nbsp;<a href="http://answers.yahoo.com/" target="_blank"><b>Yahoo! Answers</b></a>&nbsp;y <a href="http://www.linkedin.com/answers/" target="_blank"><b>LinkedIn Answers</b></a>.</li> <br /> <li> <b>Forums</b><br />Enter the principal forums in your field and begin to interact with colleagues and potential clients. Comment, participate, answer and also ask. <br />As I said to you: the <b>Inbound Marketing is free</b>, but requires dedication and time.</li> </ul> <h3><span style="font-weight: bold;">Which are the benefits of Inbound Marketing?</span></h3> <p>The <b>Inbound Marketing has great benefits</b> for your company, both in attracting new <span> </span>clients and also in reducing the cost to attain them.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1300630170.jpg" alt="Beneficios del Inbound Marketing" /></p> <ul> <li><b>Does not require large budgets<br /></b>Although it takes time and dedication, the Inbound Marketing does not require large amounts of money to carry it out. It simply requires ideas and some time to implement them.</li> <br /> <li><b>More efficient<br /></b>The traditional marketing loses day by day, more efficiency due to the constant advertising invasion to the life of potential clients. As if this were not enough, potential clients who leave us are people not very interested because they were attracted by several techniques that aroused their interest. Many of these people do not even have the need of our solution.<br />The Inbound Marketing, on the other hand, not only does not invade the lives of people, but it also provides potential clients with a high conversion rate because they are people who currently have the need or problem (for this reason they came to us) and saw in us the solution.</li> <br /> <li><b>Goods, not costs<br /></b>When you create useful content, really useful and focused on your Ideal clients, then you will be creating a good. Why do I say a good? Because the solution in the <span> </span>form of content (a video, a presentation, an article on your blog) will &nbsp;be forever <span> </span>circulating and "working" on the Internet, over the months and years.<br />But if you make an advertisement on a radio or television program for <span> </span>example: How much time lasts the advertising? How much time is it working?<br />The time you invest in creating Inbound Marketing&rsquo;s solutions is not used once and <span> </span>then discarded, but it remains in continuous operation.</li> </ul> <p>If we consider that the <b>Inbound Marketing</b> requires <b>little capital investment</b>, is <b>more efficient</b> and what one creates <b>is always working</b> sending us potential clients interested in our solutions ... What are you waiting for to change from the old Marketing to &nbsp;the Inbound Marketing?</p> <h3>How to start implementing the Inbound Marketing in your website?</h3> <p>The first thing you need to do is <b><a href="http://www.fjsolutions.com/us/blog/2011/03/how-to-identify-your-ideal-client-and-optimize-your-website/" target="_blank">identify your Ideal Customer</a></b>.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1300630183.jpg" alt="El Inbound Marketing y el Cliente Ideal" /></p> <p>By having the <b>Profile of your Ideal Client</b> you will become aware of those problems, doubts and needs he currently has, as well as where is he on the Internet: what browser does he use? (Google, Bing, Yahoo!), is he taking part in Forums? Does he use Facebook, Twitter, LinkedIn? Does he read their mails through Smartphone?</p> <p>Once you are aware of what your <b>Ideal Clients</b> need and where and how are they looking for, it is time to think about your <b>Content Generation Strategy</b>.</p> <p>Apply the various <b>Inbound Marketing techniques</b> previously detailed. Do not spend time in places where your Ideal Clients are not, start with the places they frequent most.</p> <p>As your business gains more clients and the increase in your revenues allows you to hire more staff, you&rsquo;ll begin to have more free time. This will result in <b>a new Stage</b>. At first, you went to those places where your clients were ... in this new phase, you should visit new places to experiment with the techniques of <b>Inbound Marketing</b>.</p> <p>Surely will be a surprise, maybe you&rsquo;ll change the direction of your business and need to change the form or characteristics of your products and/or services. Why, you ask? Because I assure you that you&rsquo;ll find a <b>new Ideal Client</b> much more profitable than you could ever have imagined.</p> <hr size="1" /> <p>Take 5 minutes and assimilate this new information you are beginning to know. Think of the time and resources currently being invested in the Outbound Marketing and the results that have been obtained.</p> <p>Think carefully.</p> <p>Finally I want to leave with a question that I&rsquo;ve done to me often: Traditional marketing is dead or still has life?</p> http://www.fjsolutions.com/us/blog/the-most-efficient-and-easy-way-to-reach-your-client-inbound-marketing/ How to identify your Ideal Client and optimize your website http://www.fjsolutions.com/us/blog/how-to-identify-your-ideal-client-and-optimize-your-website/ Tue, 29 Mar 2011 12:00:00 GMT <p>One of the cornerstones of any Internet Business is knowing <b>who is your Ideal Client</b>.</p> <p>Almost all entrepreneurs and business owners make the serious mistake of avoiding this stage in the eagerness to have the site online as soon as possible, without even stopping to think about who will be directed to, what do they want, what problems they have and what solutions they need.</p> <h3>Who is an Ideal Client?</h3> <p>An <b>Ideal Client</b> is one who finds the perfect solution to his problems or needs in the services or products your company provides. The Ideal Customer complies on the loan, is loyal to your company, is recurrent in the use of your products or services and is constantly recommending you to all his friends.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1299771608.jpg" alt="Identify potencial clients" width="478" height="297" /></p> <p>So who is specifically the <b>Ideal Customer for your company</b>? To answer this, you don&rsquo;t need a Ph.D. in Marketing or a Bachelor in Business Administration. Any entrepreneur or businessman <b>KNOWS who his Ideal Client is</b>. Perhaps you never thought about it, but when this question echoes in your mind, the answer is instantly triggered by your subconscious.&nbsp; THAT and no other is the time to take pen and paper, as in old-fashioned, or a blank Word for the more computerized&nbsp; and start taking note of all details and information transmitted by the little understood subconscious.</p> <p>You may wonder: Why <b>Ideal Clients</b>? Supposedly a Web site is for everyone. Why do I have to limit to ONLY one type of client?</p> <p>For every good question, there is always a good answer:</p> <p>Please coldly analyze your business. Start by listing the <b>number of customers you have</b> that meet the condition of <b>Ideal Clients</b>. Now relate them to your total customers. Without being a fortune-teller, I would risk that they <b>do not exceed the 10% of all clients</b>. "I succeed, right? Calm, I'll surprise you even more. &nbsp;</p> <p>Now that you calculated the percentage of Ideal Clients you have in your company, estimate how much profits your earn from those Ideal Clients compared with the gains from the rest of your customers (i.e. ALL that are non-Ideal Clients.)</p> <p>I assure you that those few Ideal Clients you have, are the ones that leave at least 90% of your total income. Surprised, right? I told you I was going to surprise you even more.</p> <p>Now think: if these <b>Ideal Clients represent 90% of your income</b> and they are only equivalent to 10% of the total customers ... What would happen if 100% of these customers were Ideal Customers?</p> <p>Let&rsquo;s take this to specific numbers to understand it better</p> <p>Let&rsquo;s suppose all the customers you have now are 100, that leave a total income of $ 10,000 per month (let's do the math easy). Of these 100 clients, only 10 represent your <b>Ideal Clients</b> that leave the 90% of your total income.&nbsp; Let's take the previously said into numbers: $ 10,000 * 90% = $ 9,000</p> <p>This means that your 10 Ideal Customers&nbsp; leave you $ 9,000 a month, while your other clients leave&nbsp; you a profit of only $ 1,000.&nbsp; Let&rsquo;s assume now that your 100 clients are Ideal Clients, as a result you would gain:<br />10 Ideal Clients Ideal ___________ $ 9,000<br />100 Ideal Clients ______________&nbsp; <b>x = $ 90,000 profit</b></p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1299771692.jpg" alt="Optimize your website with your Ideal Client" width="478" height="297" /></p> <p>Translated:&nbsp; If all your customers were Ideal Clients, instead of earning $ 10,000 a month you would be earning $ 90,000 doing the same job or cost (as you would have the same number of customers, but all these would be Ideal Clients).&nbsp; Now that we have everything to numbers and you can see it more clearly: Do you understand why <b>your website should be directed only to your Ideal Customers</b>?</p> <h3>The profile of your Ideal Customer</h3> <p>Your I<b>deal Client</b> came to light as soon as you started to think about it. Now is the time to put it under a microscope and <b>examine his behaviour on the Internet</b>: What is he looking for? What needs does he have? What websites or blogs does he frequent? Does he participate in forums? Which ones? Does he have a Facebook account? Does he use Twitter?</p> <p>The creation of <b>your Ideal Customer Profile</b> will provide vital information for:</p> <ul> <li>Knowing what message should be transmitted on your website</li> <li>Knowing what services and / or products you will offer on the Internet</li> <li>Knowing the direction your Content Plan will take for your Business Blog</li> </ul> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1299771875.jpg" alt="Benefits of identify your ideal client profile" width="478" height="297" /></p> <p>The way to <b>create your Ideal Customer Profile</b> is through a simple <b>survey or interview</b>. Think about those customers that fit accurately the description you did initially of your Ideal Customer and interview them, have a coffee with them, call them by phone. You can send a questionnaire by email, but it is not the most optimal thing since in a dialogue you have more dynamism, the client is not required to write, but he can speak and express freely. Most of your Ideal Clients will not have time, so they will write in a limited and rushed manner.&nbsp; It is different if you sit for a coffee while talking about their needs and problems, as you take note of this vital information.</p> <p>We have created a <a href="http://www.fjsolutions.com/campaign/ideal-client-profile-questionnaire/" target="_blank"><b>questionnaire to identify your Ideal Client</b></a> with the most common questions you should ask your customers.&nbsp; Certainly you will be tempted to add more questions specific to your business or category, but stop. Do not overwhelm your customers with thousands of questions. Try to be brief and direct.</p> <p>Here are the questionnaire details we use to identify your Ideal Customer. <b><a href="http://www.fjsolutions.com/campaign/ideal-client-profile-questionnaire/" target="_blank">Click here to download the worksheets</a></b>.</p> <h3>Ideal Client Profile (Part 1) &ndash; Demographic Data</h3> The classic data such as age, geographic location, family, work, income. These data <b>will inform us who is that person</b> that we defined as Ideal Client. <br />Let&rsquo;s see an example of how could be the Ideal Client for a Salon &amp; Spa in the city of Miami: <br /> <ul> <li>Women </li> <li>From 40 to 55 years </li> <li>Lives to no more than 30 blocks from the location of the Salon &amp; Spa </li> <li>Professional or entrepreneur</li> <li>With revenues of over $ 6,000 per month</li> <li>Active social life, with many events </li> <li>Married with children </li> <li>Has a little time for her, because of it she likes going to the Salon and Spa. Probably she really does not need any treatment, but she enjoys it because she relaxes while they offer her a complete service of manicure, facial treatment, waxing and color. She likes to stay an entire afternoon enjoying all the services. She does not like to wait for attendance.</li> </ul> <p>As I said, the value of a personal or telephone interview is unique, since by not having to write, your Ideal Client will provide more information, littered with details. For example, we had not found out about the last item if we had not dialogued with this person.</p> <h3>Ideal Client Profile (Part 2) - Psychological Data</h3> <p>The demographic data told us who is that person that buys. Psychological data, however, <b>will tell us why is she hiring or purchasing</b> our products / services.</p> <p>While this Part 2 will depend largely on your business / area, we can provide a simple guide of questions that will help you to create those your business deserves. <b><a href="http://www.fjsolutions.com/campaign/ideal-client-profile-questionnaire/" target="_blank">Click here to download the worksheet of your Ideal Customer</a></b>.</p> <h3>Ideal Client Profile (Part 3) - What do you look on the Internet? What problems or needs do you have?</h3> <p>At this point, your intuition and suspicions are of little use about what your Ideal Clients may be seeking or needing.&nbsp; They,&nbsp; and no one else , will let you know about it.</p> <p>Encourage your <b>Ideal Customer</b> to&nbsp; describe you&nbsp; what&nbsp; is he looking for, what does he need to know, what topics of your industry&nbsp; is he interested on, what information is he looking on your products or services.</p> <p>As in Part 2 of this research, your Ideal Client will respond to very specific questions related to your industry or trade, but you can find in our worksheet&nbsp; a guide to create your own questionnaire. <a href="http://www.fjsolutions.com/campaign/ideal-client-profile-questionnaire/" target="_blank"><b>Click here to download the questionnaire of your Ideal Client</b></a>.</p> <p>Going back to the example of Hall &amp; Spa in Buenos Aires, let&rsquo;s suppose that for this Part 3, you get the following answers:</p> <ul> <li><b>Internet connection schedule</b>:&nbsp;&nbsp; between 18hrs to 23hrs. On weekends she connects only on Sunday night. </li> <li><b>Issues and Questions</b>:&nbsp; She would like to know more about caring for her hair, as well as her health and nutrition. She is interested in receiving updates on all hair products coming to market. </li> <li><b>Preferred Browser</b>: Google. Sometimes she searches on Facebook . </li> <li><b>Social Networks:</b> she has Facebook only.&nbsp; She knows that Twitter exists but does not understand what it is. </li> <li><b>Subscriptions:</b> she is subscribed to a newsletter of "Known-Journal-of-Beauty." She also participates of "Forum- Example ", where she consults on various topics of health and personal care. </li> <li><b>Mobile:</b> she reads emails from her cell phone and also tends to use Facebook in working hours. </li> </ul> <p>From these results you already know when to send your newsletters (18 to 23 hours),&nbsp; what type of items you have to focus with your Blog, your positioning efforts will be directed to Google and you&rsquo;ll have a page on&nbsp; Facebook. It would be very interesting to have a website compatible for mobile phones, and also for your newsletter. At first, you can make PPC advertising (pay-per-click) on the "Known-Journal- Beauty Salon" and / or "Forum-Example".</p> <p>Interview <b>as many Ideal Clients you can</b> and know.</p> <p>Once all these surveys are done, you will have to unify all this information into a single report: <b>Ideal Client Profile</b>. This document is not more than an integration of all the answers. If you have made a good selection of interviewed, then the answers should be very similar except for subtle differences.</p> <h3>Hands to work : optimize your website!</h3> <p>At the beginning of this article we have explained the <b>great benefits</b> that an increase of <b>Ideal Clients</b> can provide to your company. Now that you have a detailed profile of it, it's time to optimize your Internet business.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1299772054.jpg" alt="Identify Ideal Client profile" width="478" height="297" /></p> <h3>Message to transmit from your website</h3> <p><b>Optimize </b>the message that flows from <b>your website</b>, its design, images, text and titles as well.</p> <p>It is known we have 5 to 10 seconds to capture the attention of your visitors. If that message or words that trigger the attention of your Ideal Client&nbsp; are at the end of your home page for example, then you have little chances to captivate his interest on it.</p> <p>What if, instead, we have a headline at the beginning of your homepage with the message that <b>your Ideal Client </b>looks for reading?</p> <p>For example, let&rsquo;s go back to the Salon &amp; Spa in Buenos Aires. Your Ideal Client is a woman who has little time for her and wants a quality service. What do you think if, in the header of your website, you show a picture of a man and a young woman with the message "Unisex Salon? It is most likely she will not feel very identified with it, don&rsquo;t you think?</p> <p>Now, suppose that at the top of your homepage you show a stylish woman of 45 years, relaxing on a hairdresser chair while being served by two people, followed by a headline that reads "The relaxation that you need, Salon &amp; Spa for today's woman. " It is natural that this <b>Ideal Client will feel more identified</b> with this site than the previous one.</p> <p><b><em>Conclusion: Optimize your pictures, your headlines, your content, the WHOLE message that issues from your website as to fit&nbsp; with your Ideal Client profile. </em></b></p> <h3>What type of services or products to offer on the Internet</h3> <p>Now that you know what you are looking for or your Ideal Client needs: offer it.<br /> When developing your website, do not fall in the common mistake of selling exactly what you commercialized&nbsp; in the offline world.&nbsp; Things don&rsquo;t work like that on Internet. If you correctly identified your Ideal Client, you know what type of product or service he wants, how he needs it and how he wants it.</p> <p>You have to <b>offer what your Ideal Client is looking for or needing</b>. Returning once again to the example of Salon &amp; Spa:&nbsp; do not advertise on the website a quick cut at reduced prices. That's not what this <b>Ideal Client Profile</b> is looking for, what she wants is a high quality service, for which she doesn&rsquo;t like to wait but relax completely from her work and daily vicissitude.</p> <p><b><em>Conclusion: Offer your products just like your Ideal Clients request.&nbsp; Simply listen to them and give them what they need. </em></b><b><em><br /></em></b></p> <h3><em>&nbsp;</em>Content Generation Plan for your Business Blog <em>&nbsp;</em></h3> <p><b><em>&nbsp;</em></b>In part 3 of the questionnaire we have investigated in more depth about the behaviour of your Ideal Clients on the Internet and what kind of needs or problems they have.</p> <p>Here you should take that information and analyze it to provide them, through your <b>corporate blog</b> (either with news, articles, tips), a specific solution to all these issues that concern or characterize your Ideal Clients.</p> <p>Each problem or need&nbsp; will have a key phrase by which your clients will access the Internet to find a solution. The moment is this where your Blog will provide you its major benefit: <b>new Ideal Clients</b>.</p> <p>These key phrases used by your Ideal Clients will be the basis of an article, news or just some advice in your <b>Business Blog</b>. By an example you will understand it more clearly</p> <p>Let&rsquo;s return&nbsp; to the Salon &amp; Spa in Buenos Aires. Talking with several of your Ideal Customers, they said they are interested in knowing how to care of their hair from day to day. A possible title of an article on your blog could be: "8 Simple techniques to pamper your hair." In this article, you will explain these techniques in detail, without skimping on tips and experiences, as well as indicating that the products mentioned in the article, can be obtained in your salon at a special price for being subscribed to your newsletter. Likewise you will add a link to your online catalogue and also have a button that says: "Book Time ", for those who are thinking about a haircut or just relax in your salon.</p> <p>What have we achieved with it? Through this article, correctly positioned in search engines, we have caught the new visitors who realized some search with that key phrase (hair care techniques) and we have made them enter our web site through our Blog. If they are Ideal Clients of your salon, they will be attracted by the message that you've optimized for them and will contact you.</p> <p><em><b>Conclusion: Create and optimize articles and news in Blog Business specially optimized for your Ideal Clients. </b></em></p> <hr /> <p><br />Get to work then and <b>start by identifying your Ideal Client</b>. <a href="http://www.fjsolutions.com/campaign/ideal-client-profile-questionnaire/" target="_blank"><b>Download our questionnaire model</b></a>, adapt it to your company and start with the interviews.</p> <p>Any doubt or question you have with the survey or how to optimize your site then, here we are. Just leave your comment, we will respond promptly.</p> <p>If you found this article helpful, <b>help us by sharing it on Twitter or Facebook</b> for others to benefit from it.</p> http://www.fjsolutions.com/us/blog/how-to-identify-your-ideal-client-and-optimize-your-website/ 9 hot Internet Marketing news to end February http://www.fjsolutions.com/us/blog/9-hot-internet-marketing-news-to-end-february/ Sat, 26 Feb 2011 12:01:00 GMT <p>While the week has left behind a lot of <b>Internet Marketing News</b>, we remark&nbsp; the one from Google, which offers the possibility of connecting documents of <b>Microsoft Office</b> over the <b>Google Docs platform</b>, between different computers anywhere in the world, in real time.</p> <p>Let's see the weekly <b>Online Marketing News</b> summary:</p> <h3>Featured new: Google Docs now connected to Microsoft Office</h3> <p>Now you can have all the benefits of <b>Google Docs</b> in your <b>Microsoft Office package</b>: work in real time with a Word document on your computer with someone elsewhere arround the world.</p> <p> <object style="" width="449" height="283" data="http://www.youtube.com/v/H12teRzulW0?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/H12teRzulW0?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/H12teRzulW0?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <p>To start using it, it requires a Google Account&nbsp; and install the following plugin: <a rel="nofollow" href="http://tools.google.com/dlpage/cloudconnect/eula.html" target="_blank"><b>Google Cloud Connect for Microsoft Office</b></a>.</p> <h3>Hotmail launches the Facebook chat to all its users</h3> <p>Although limited, for now, no more than 1,000 friends, <a rel="nofollow" href="http://www.insidefacebook.com/2011/02/22/microsoft-hotmail-facebook-chat/" target="_blank"><b>Hotmail has just launched</b></a>, &nbsp; for all countries, <b>Facebook chat</b>&nbsp;. Whith this, Hotmail seeks to return to compete with the overwhelming Gmail.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1298698695.jpg" alt="Facebook Chat on Hotmail" width="449" height="275" /></p> <h3>Event Summary: Think Mobile with Google</h3> <p>In our previous <a href="http://www.fjsolutions.com/us/blog/2011/02/02-internet-marketing-news/" target="_blank"><b>Online Marketing </b><b>&nbsp;</b><b><b>weekly</b></b><b><b></b></b></a><b><a href="http://www.fjsolutions.com/us/blog/2011/02/02-internet-marketing-news/" target="_blank"> news</a> </b>(11-Feb)<b>,</b> we have commented about this event. If you were unable to attended, you could watch the entire event (1:09 pm) here:</p> <p> <object style="" width="449" height="283" data="http://www.youtube.com/v/sZO9e1wV23U?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/sZO9e1wV23U?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/sZO9e1wV23U?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <p>For those who do not have much time, you can download the <a rel="nofollow" href="http://www.google.com/events/thinkmobile2011/pdfs/10-mobile-trends.pdf" target="_blank"><b>10</b></a><a rel="nofollow" href="http://www.google.com/events/thinkmobile2011/pdfs/10-mobile-trends.pdf" target="_blank"><b> Mobile Trends</b></a> (PDF file), and <b><a rel="nofollow" href="http://www.google.com/events/thinkmobile2011/pdfs/time-for-mobile-is-now.pdf" target="_blank">Time</a></b><b><a rel="nofollow" href="http://www.google.com/events/thinkmobile2011/pdfs/time-for-mobile-is-now.pdf" target="_blank"> for Mobile is Now</a></b> (also in PDF file.)</p> <p>As we mentioned in our <a rel="nofollow" href="http://www.fjsolutions.com/ar/blog/2011/01/5-predicciones-para-el-2011-sobre-marketing-online/" target="_blank"><b>Internet Marketing Predictions</b></a>, consumers are increasingly using mobile phones to browse and buy online. Let's see how users are using today mobile phones to surf the Internet:</p> <p> <object style="" width="449" height="283" data="http://www.youtube.com/v/EVX32adif8I?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/EVX32adif8I?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/EVX32adif8I?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <p>Some facts (and their respective comments) on mobile phone users in the United States:</p> <p><b>&bull; 39% use the Internet on their smartphones while going to the bathroom</b><br />We use our smartphones every day more often. It's a fact that you should have your website compatible with mobile phones. The optimum would be to have a mobile site itself.</p> <p><b>&bull; </b><b>70% have used their smartphones while shopping in-store </b><br /> Having a cell phone compatible online store, power the sales.</p> <p><b>&bull; 88% of people looking for local information (e.g. restaurants in miami), have taken action within a day. By "take action" we mean: contact, go to the local, call, buy.</b><br />Mobile web sites have a strong weight in local searches.</p> <h3>Your online store in Facebook thanks to Qstoms&nbsp;</h3> <p>Create your own <b>online store</b> in minutes with this new application called <b><a href="http://es.qstoms.com/" target="_blank">Qstoms</a></b>. You can upload your own designs, choosing sales prices and, in less than two minutes, have <b>your products on Facebook</b>.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1298644412.jpg" alt="tienda online en Facebook" width="480" height="287" /></p> <h3>Now you can see in Linkedln an annual summary of your connections</h3> Using the new application of LinkedIn, <b><a rel="nofollow" href="http://yir.linkedinlabs.com/" target="_blank">Year in Review</a></b>, now you can see on one screen all your contacts who got promoted, changed jobs, or started something interesting in 2011, 2010, or 2009. <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1298642536.jpg" alt="Nueva app en LinkedIn: Year in Review" width="480" height="220" /></p> <h3>Map your Facebook friends arround the world</h3> <p>Using the new application called <b><a rel="nofollow" href="http://wheremyfriends.be/" target="_blank">Where my friends be?</a></b>, you can see all your Facebook friends in one single map.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1298665789.jpg" alt="" /></p> <h3>New video from Google Webmaster Tools</h3> <p>In this video, <b>Matt </b><b>answered</b> the question: Does Google still recommend 100 links or fewer per page?</p> <p> <object style="" width="449" height="283" data="http://www.youtube.com/v/l6g5hoBYlf0?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/l6g5hoBYlf0?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/l6g5hoBYlf0?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <h3>Google launches a new way to search recipes</h3> <p>Trough <a rel="nofollow" href="http://googlewebmastercentral.blogspot.com/2011/02/introducing-recipe-view-based-on-rich.html" target="_blank"><b>Recipe View</b></a>, you can easily find recipes, either by ingredients, preparation time or even the calories.</p> <p> <object style="" width="449" height="283" data="http://www.youtube.com/v/IsUN1dUbbM8?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/IsUN1dUbbM8?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/IsUN1dUbbM8?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <h3><span id="result_box" class="short_text" lang="en">Save on Calls with Skype To Go</span></h3> <p><a rel="nofollow" href="http://www.skype.com/intl/en/features/allfeatures/skype-to-go-number/" target="_blank"><b>Skype To Go</b></a> is a new way to call friends, family and colleagues from any mobile or landline; even your 10-year-old mobile or antique landline phone. You don&rsquo;t need an Internet connection, and you don&rsquo;t need to be in a 3G coverage area.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/multimedia_1298669129.jpg" alt="Skype to go" /></p> <p>Thanks for reading us.<br />If you found useful this <b>news</b><b> in Internet marketing,</b> please click on "Like" Facebook and Twitter.</p> <p>Until next week!</p> http://www.fjsolutions.com/us/blog/9-hot-internet-marketing-news-to-end-february/ 7 hot news in Online Marketing to keep you informed http://www.fjsolutions.com/us/blog/7-hot-news-in-online-marketing-to-keep-you-informed/ Thu, 17 Feb 2011 12:01:00 GMT <h3>Google Social Search Update</h3> <p>Take a look at the updates to <a rel="nofollow" href="http://googleblog.blogspot.com/2011/02/update-to-google-social-search.html" target="_blank"><b>Google Social Search</b></a>. The new improvements enable you to get even more information from people you are connected to (from Twitter, Flickr, Blogger or other publicly available sites). Very interesting. It seems that Google is giving <b>more and more power to the users</b> in the search results.</p> <p> <object style="" width="450" height="283" data="http://www.youtube.com/v/4hAgiIXuNbs?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/4hAgiIXuNbs?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/4hAgiIXuNbs?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <h3>100+ upcoming Social Media Events</h3> <p>Mashable puts together a <a rel="nofollow" href="http://mashable.com/2011/02/14/social-media-tech-events-2/" target="_blank"><b>calendar of upcoming social media and web events</b></a>, parties and conferences. Most of the events in: Miami, New York, Washington, San Francisco.</p> <h3>LinkedIn Guide To Small Business Success in videos</h3> <p>We&rsquo;re always looking for creative ways to help our users to learn the ins and outs of <b>LinkedIn</b>. Knowing that the average office worker can only watch a screenshot tutorial for a few seconds before the onset of spontaneous narcolepsy, we developed a fun, retro-themed webseries for <b>small and medium business owners</b>.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/linkedin-guide-small-business.jpg" border="0" alt="LinkedIn Guide for Small Business" /></p> <p><b>Episode 1: </b>You and Your Company <a rel="nofollow" href="http://fedex.linkedincreatives.com/video/01/" target="_blank"><b>Watch video &gt;</b></a> <br /> <b>Episode 2: </b>You and Your Customers <a rel="nofollow" href="http://fedex.linkedincreatives.com/video/02/" target="_blank"><b>Watch video &gt;</b></a> <br /> <b>Episode 3: </b>You and Your Team <a rel="nofollow" href="http://fedex.linkedincreatives.com/video/03/" target="_blank"><b>Watch video &gt;</b></a> <br /> <b>Episode 4: </b>You and Your Reputation <a rel="nofollow" href="http://fedex.linkedincreatives.com/video/04/" target="_blank"><b>Watch video &gt;</b></a> <br /> <b>Epiosde 5: </b>You and Your Funding <a rel="nofollow" href="http://fedex.linkedincreatives.com/video/05/" target="_blank"><b>Watch video &gt;</b></a> <br /> <b>Epiosde 6: </b>You and Your Partners <a rel="nofollow" href="http://fedex.linkedincreatives.com/video/06/" target="_blank"><b>Watch video &gt;</b></a></p> <h3>YouTube wants Non-profits to Make Amazing Videos</h3> <p>YouTube is launching its <b>5th Annual DoGooder Non-Profit Video Awards</b>. The contest is also syncing up with YouTube&rsquo;s <b><a rel="nofollow" href="http://www.youtube.com/nonprofits" target="_blank">Non-Profit Program</a></b>, a support page and dedicated channel for non-profits. The program offers tips, how-tos, and the ability for non-profits to include special features like a &ldquo;donate button&rdquo; on their channel. A non-profit video must be registered with the program in order to be considered. Categories: Arts, Health, Environment, Human Rights, Disaster Relief and much more.</p> <p> <object style="" width="449" height="283" data="http://www.youtube.com/v/ifoShbbqe4Q?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/ifoShbbqe4Q?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/ifoShbbqe4Q?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <h3>New Chrome extension: block domains from Google&rsquo;s web search results</h3> <p>Google has been exploring different algorithms to detect content farms, which are sites with shallow or low-quality content. That is the reason they are launching this <a rel="nofollow" href="http://googleblog.blogspot.com/2011/02/new-chrome-extension-block-sites-from.html" target="_blank"><b>experimental Chrome extension</b></a>, so people can block sites from their web search results.</p> <h3>Google Public Data Explorer</h3> <p>The <a rel="nofollow" href="http://www.google.com/publicdata/directory" target="_blank"><b>Google Public Data Explorer</b></a> makes large datasets easy to visualize. As the charts and maps animate over time, the changes in the world become easier to understand. For example: watch the <a rel="nofollow" href="http://www.google.com/publicdata/explore?ds=z1ebjpgk2654c1_&amp;ctype=m&amp;strail=false&amp;nselm=s&amp;met_s=employed&amp;fdim_s=seasonality:U&amp;scale_s=lin&amp;ind_s=false&amp;ifdim=state&amp;pit=1291161600000&amp;hl=en&amp;dl=en&amp;iconSize=0.5&amp;mapType=unknown&amp;uniSize=0.035" target="_blank"><b>Unemployment in the U.S.</b></a> (click on the play button) from Jan 1990 until Dec 2010.</p> <p><img style="" src="http://www.fjsolutions.com/varios/user_files/googlemaps-usa.jpg" border="0" alt="Google Public Data Explorer" /></p> <h3>Make Android Your Own</h3> <p><b>Androidify </b>(a free app from Android Market) lets you take the little green Android, and <b>turn it into yourself</b>, your friends, your family, anyone! Stretch it , shrink it, add a hoody, style its hair, throw on some shades, or even give it a parrot and a pirate hat. <a rel="nofollow" href="http://www.youtube.com/watch?v=irH3OSOskcE" target="_blank"><b>Watch the video</b></a>.</p> <p>&nbsp;</p> <p>Thanks for visiting us!</p> <p>If these <b>Internet Marketing News</b> were useful to you, do not forget to click the buttons on Twitter and Facebook.</p> <div id="_mcePaste" class="mcePaste" style="position: absolute; left: -10000px; top: 366px; width: 1px; height: 1px; overflow: hidden;">Most of the events in: Miami, New York, Washington, San Francisco</div> http://www.fjsolutions.com/us/blog/7-hot-news-in-online-marketing-to-keep-you-informed/ Internet Marketing weekly news http://www.fjsolutions.com/us/blog/02-internet-marketing-news/ Fri, 11 Feb 2011 12:00:00 GMT <p>Welcome to another edition of our <b>weekly report</b> with the latest and most important news of the week. Here we list you the <a href="http://www.fjsolutions.com/us/blog/2011/02/01-internet-marketing-news/" target="_blank"><b>newness of the Internet Marketing</b></a>.</p> <h3><b>Google Hotpot now in Google search results</b><span style="text-decoration: underline;"><b><br /></b></span></h3> <p><b><a rel="nofollow" href="http://www.google.com/hotpot/" target="_blank">Google Hotpot</a></b>&nbsp; is a new recommendation engine (launched in November 2010) powered by you and your friends. Now Google is going beyond its intentions to enhance&nbsp; local search, allowing all users to rate their favorites companies directly from their page result, Google Maps and <a href="http://www.fjsolutions.com/us/blog/index.php/2010/10/how-to-get-top-listing-in-google-thanks-to-google-places/" target="_blank"><b>Google places</b></a>. Let the video explain this more clearly:</p> <p> <object style="" width="450" height="283" data="http://www.youtube.com/v/j53UNtKOt1Q?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/j53UNtKOt1Q?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/j53UNtKOt1Q?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <h3><b>Main reasons why clients unsubscribe via E-Mail, Facebook &amp; Twitter </b></h3> <p><b><a rel="nofollow" href="http://mashable.com/2011/02/08/why-consumers-unsubscribe/" target="_blank">Mashable</a></b> shares wit<span id="result_box" lang="en"><span class="hps" title="Click for alternate translations">h</span> us <span class="hps" title="Click for alternate translations">this exciting</span> <span class="hps" title="Click for alternate translations">research</span> about <span class="hps" title="Click for alternate translations">the</span> <span class="hps" title="Click for alternate translations">reasons</span> <span class="hps" title="Click for alternate translations">why</span> <span class="hps" title="Click for alternate translations">clients</span> <span class="hps" title="Click for alternate translations">unsubscribe</span> <span class="hps" title="Click for alternate translations">from</span> <span class="hps" title="Click for alternate translations">your efforts</span> <span class="hps" title="Click for alternate translations">in</span> <b><span class="hps" title="Click for alternate translations">Email</span> <span class="hps" title="Click for alternate translations">Marketing</span></b><span title="Click for alternate translations">, <b>Facebook</b></span> <span class="hps" title="Click for alternate translations">and</span> <b><span class="hps" title="Click for alternate translations">Twitter</span></b></span>. Very interesting!</p> <p> <object id="doc_298011766400048" style="outline: medium none; " width="450" height="500" data="http://d1.scribdassets.com/ScribdViewer.swf" type="application/x-shockwave-flash"> <param name="data" value="http://d1.scribdassets.com/ScribdViewer.swf" /> <param name="name" value="doc_298011766400048" /> <param name="wmode" value="opaque" /> <param name="bgcolor" value="#ffffff" /> <param name="allowFullScreen" value="true" /> <param name="allowScriptAccess" value="always" /> <param name="FlashVars" value="document_id=48594948&amp;access_key=key-18qscaene330icnw4b3e&amp;page=1&amp;viewMode=slideshow" /> <param name="src" value="http://d1.scribdassets.com/ScribdViewer.swf" /> <param name="allowfullscreen" value="true" /> </object> </p> <h3><b>Bing search results more personalized and oriented to local search</b></h3> <p>As Google, Bing made changes to its result pages, doing the search more personalized and locals, following the trend that we have commented in our&nbsp; <a href="http://www.fjsolutions.com/us/blog/2011/01/5-predictions-for-2011-on-marketing-online/" target="_blank"><b>Internet Marketing Predictions</b></a>. While Bing reported in its <a rel="nofollow" href="http://www.bing.com/community/site_blogs/b/search/archive/2011/02/10/making-search-yours.aspx" target="_blank"><b>Official Blog</b></a> about the launch, we liked&nbsp; the perspective that <a rel="nofollow" href="http://searchengineland.com/bing-results-get-localized-personalized-64284" target="_blank"><b>Search Engine Land</b></a> gave.</p> <h3><b>2 new applications for use on your Facebook Page</b></h3> <p><a rel="nofollow" href="http://www.hyperalerts.no/" target="_blank"><b>Hyper Alerts</b></a>: <span id="result_box" class="long_text" lang="en"><span class="hps" title="Click for alternate translations">with</span> <span class="hps" title="Click for alternate translations">this simple application</span> <span class="hps" title="Click for alternate translations">we will receive</span> <span class="hps" title="Click for alternate translations">a <b>notification</b></span><b> <span class="hps" title="Click for alternate translations">via</span> <span class="hps" title="Click for alternate translations">email</span></b> <span class="hps" title="Click for alternate translations">each time</span> <span class="hps" title="Click for alternate translations">a</span> <span class="hps" title="Click for alternate translations">fan</span> <span class="hps" title="Click for alternate translations">leave us</span> <span class="hps" title="Click for alternate translations">a comment</span> <span class="hps" title="Click for alternate translations">or</span> <span class="hps" title="Click for alternate translations">write</span> <span class="hps" title="Click for alternate translations">in our</span> <b><span class="hps" title="Click for alternate translations">Facebook Wall.</span></b></span></p> <p><a rel="nofollow" href="http://mediafeedia.com/" target="_blank"><b>MediaFeedia</b></a>: It is an excellent and very complete application to <b>manage your Facebook Page</b> (Beta version)<b>.</b> <span id="result_box" class="long_text" lang="en"><span class="hps" title="Click for alternate translations">Its main features</span> <span class="hps" title="Click for alternate translations">are</span><span title="Click for alternate translations">:</span> <span class="hps" title="Click for alternate translations">email notification</span> <span class="hps" title="Click for alternate translations">(such</span> <span class="hps" title="Click for alternate translations">as</span> <span class="hps" title="Click for alternate translations">Hyper</span> <span class="hps" title="Click for alternate translations">Alerts</span><span title="Click for alternate translations">)</span><span title="Click for alternate translations">,</span> <span class="hps" title="Click for alternate translations">schedule</span> <span class="hps" title="Click for alternate translations">changes in the</span> <span class="hps" title="Click for alternate translations">status</span> <span class="hps" title="Click for alternate translations">in advance</span><span title="Click for alternate translations">,</span> <span class="hps" title="Click for alternate translations">manage multiple</span> <span class="hps" title="Click for alternate translations">pages and</span> <span class="hps" title="Click for alternate translations">create</span> <span class="hps" title="Click for alternate translations">custom</span> <span class="hps" title="Click for alternate translations">tabs</span><span title="Click for alternate translations">.</span></span></p> <h3><b>"Think Mobile"with Google</b></h3> <p>The original name of this event was <a rel="nofollow" href="http://www.youtube.com/googlemobileads" target="_blank"><b>Think Mobile with Google</b></a>. It was held yesterday with a wide coverage of the sector. <b><a rel="nofollow" href="http://searchengineland.com/live-blogging-googles-thinkmobile-event-64344" target="_blank"><b>Search Engine Land</b></a></b> was, again, the best reporter of what happened.<a rel="nofollow" href="http://www.youtube.com/googlemobileads" target="_blank"><b></b></a></p> <p> <object style="" width="449" height="283" data="http://www.youtube.com/v/CZHvbS0qfbk?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/CZHvbS0qfbk?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/CZHvbS0qfbk?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <h3><b>New Google Translator App for iPhone</b><span style="text-decoration: underline;"><b><br /></b></span></h3> <p>Not only has the classic features of Google Translator (writing text and translate them in different languages), but also now has this new <b><a rel="nofollow" href="http://googleblog.blogspot.com/2011/02/introducing-google-translate-app-for.html" target="_blank"><b>Google Translator</b></a></b> App has voice recognition.</p> <br />&iexcl;<span id="result_box" class="long_text" lang="en"><span title="Click for alternate translations">Until</span> <span class="hps" title="Click for alternate translations">next Friday</span><span title="Click for alternate translations">!</span><br /> <span class="hps" title="Click for alternate translations">If this</span> <span class="hps" title="Click for alternate translations"><b>Internet Marketing News </b>were useful to you,</span> <span class="hps" title="Click for alternate translations">do not forget to</span> <span class="hps" title="Click for alternate translations">click</span> <span class="hps" title="Click for alternate translations">the buttons on</span> <span class="hps" title="Click for alternate translations">Twitter</span> <span class="hps" title="Click for alternate translations">and</span> <span class="hps" title="Click for alternate translations">Facebook</span><span title="Click for alternate translations">.</span></span> http://www.fjsolutions.com/us/blog/02-internet-marketing-news/ Internet Marketing News for Businesses http://www.fjsolutions.com/us/blog/01-internet-marketing-news/ Fri, 04 Feb 2011 12:00:00 GMT <p>The idea of this section was born due to the large amount of information that appears daily in the Internet world. If you can not keep abreast of <b>news and new tools</b>,&nbsp; here we are to bring you&nbsp; <b>a summary of the most important</b> issue that has happened in the week. Use this information <b>to benefit your business online</b>.</p> <h3>News</h3> <p><span style="text-decoration: underline;"><b>Using Google Webmaster Tools like a SEO expert</b></span></p> <p>Google shares with us <b><a href="http://googlewebmastercentral.blogspot.com/2011/01/using-webmaster-tools-like-seo.html" target="_blank">a video very simple</a></b> and easy to understand. It will help us to learn the main uses of this important tool to improve your search rank. <br /> <br /> <object style="height: 278px; width: 449px; " width="449" height="278" data="http://www.youtube.com/v/tQQmq9X5lQw?version=3" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/tQQmq9X5lQw?version=3" /> <param name="src" value="http://www.youtube.com/v/tQQmq9X5lQw?version=3" /> </object> </p> <p><span style="text-decoration: underline;"><b>Facebook changed the business page creation</b></span></p> <p>Facebook simplified the way to <b><a href="http://www.facebook.com/pages/create.php" target="_blank">create pages for business</a></b>. It made changes in the steps to follow, making them easier for any type of user. <br /><img style="" title="Facebook Deal" src="varios/fjs_media/art_FB_01_500-430x259.jpg" alt="Facebook Deal" width="430" height="259" /></p> <p><span style="text-decoration: underline;"><b>Google launches Shopping app for iPhone </b></span></p> <p>Originally released last year for Android, Google now releases its popular app <b><a href="http://www.google.com/mobile/shopper/" target="_blank">Google Shopper</a></b> for iPhone.<br /> <br /> <object style="" width="449" height="278" data="http://www.youtube.com/v/du_G_xJw8WA?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/du_G_xJw8WA?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/du_G_xJw8WA?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> </p> <p><span style="text-decoration: underline;"><b>Facebook Deals finally landed in Europe</b></span></p> <p>Facebook Deals <a href="http://www.facebook.com/notes/facebook-pages/new-page-creation-flow/497717694821" target="_blank"><b>came to Europe</b></a> and thus opened up new opportunities for companies of the old continent.</p> <p><span style="text-decoration: underline;"><b>Google says that Bing is cheating, copying its search results</b></span></p> <p>Google accuses Bing of copying its search results, as they afirm is their blog: <em> "However, You define copying, the situation is that these results came directly from Google"</em>. It all started with a post from <b>&nbsp;</b><b><a href="http://searchengineland.com/google-bing-is-cheating-copying-our-search-results-62914" target="_blank">Search Engine Land</a></b>, Microsoft answered with an article in <b><a href="http://www.zdnet.com/blog/microsoft/microsoft-we-do-not-copy-googles-results/8557" target="_blank">ZDNet</a></b> and now Google attack again from its own <a href="http://googleblog.blogspot.com/2011/02/microsofts-bing-uses-google-search.html" target="_blank"><b>Official Blog</b></a>.</p> <p><span style="text-decoration: underline;"><b>New Facebook tool</b></span></p> <p>As a goodbye we left all of you with a new <b>Facebook tool</b>, called <b>&nbsp;</b><b><a href="http://www.facebook.com/pixable" target="_blank">Pixable</a></b>. It allows us to view pictures of our friends in one place, without having to browse all the profiles.</p> <p>&nbsp;</p> <p>Until next Friday!</p> <p>To receive this news in your inbox, simply subscribe to our <a href="http://eepurl.com/1r0s" target="_blank"><b>Newsletter</b></a>.</p> http://www.fjsolutions.com/us/blog/01-internet-marketing-news/ 5 Predictions for 2011 on Marketing Online http://www.fjsolutions.com/us/blog/5-predictions-for-2011-on-marketing-online/ Sat, 15 Jan 2011 12:00:00 GMT <p>This is the beginning of a new year a bit special, because we have a <b>Google </b>that feels, for the first time in years, that Facebook it's on its heels and increasingly strong and voracious; <b>Twitter </b>is becoming the "voice" of the world; <b>Smartphones </b>become more and more present in the life of people making the <b>boom of mobile web sites</b> almost inevitable. Internet is evolving at dizzying steps, as never before.</p> <p>This will be an interesting year, certainly with more changes and developments than in 2010.</p> <p>Therefore, these are the <b>predictions for 2011 in Marketing Online</b> and suggested Actions to take</p> <h3><b>2011 Prediction # 1 - The mobile navigation finally take off </b></h3> <!----> <div class="post-img-box-top"> <div class="post-img-box-bot"> <div class="post-img-box-mid"> <div class="post-img-textcenterbox"><img style="" title="Prediccion #1" src="http://www.fjsolutions.com/varios/user_files/multimedia_1296173165.jpg" alt="" width="478" height="297" /><br />This 2011 will be the start of the boom in web site development for Smartphone. <b>Don't miss out.</b></div> </div> </div> </div> <div class="fix">&nbsp;</div> <!----> <p>This year will be the definitive takeoff of websites for mobiles. Why? The tendency to use <b>Smartphones </b>increases more and more, there are few phones in the market without Internet and the ability to manage social networks. Every day when I go to bed, like many others, I check my emails and maybe read some articles through my Blackberry, and do the same when I wake up in the morning.</p> <p><b>Mobile phones</b> today intend to give the user a comprehensive solution to manage all the social networks (Facebook, Twitter, Linkedin, etc.) and to allow faster and simple browsing of web sites&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</p> <p>Check your statistics and you`ll see that each time there are more visitors from <b>mobile devices</b> that come via Social Networks (Facebook and Twitter in particular).</p> <p>This 2011 will be the start of the <b>boom in web sites development</b> for Smartphone. Do not miss out.</p> <p><b><em>ACTIONS </em></b><b><em><br /> </em></b><em>The first thing to do is navigate your own website from a Blackberry or iPhone (if you have not already done it) and become aware of your current status. </em><em><br /> If you see something similar to the G&uuml;ernica painting by Pablo Picasso, probably it is a good idea to ask your Web Agency the cost of having your site compatible for mobiles</em>.</p> <div class="fix">&nbsp;</div> <h3><b>2011 Prediction # 2 - Social Networking searches, mainly in Twitter will continue to rise. </b></h3> <!----> <div class="post-img-box-top"> <div class="post-img-box-bot"> <div class="post-img-box-mid"> <div class="post-img-textcenterbox"><img style="" title="Prediccion #2" src="http://www.fjsolutions.com/varios/user_files/multimedia_1296173185.jpg" alt="" width="478" height="297" /><br />The finder of Twitter, for example, is highly efficient to know "what he's talking about" a certain city or region, what are the topics.</div> </div> </div> </div> <div class="fix">&nbsp;</div> <!----> <p>Not only I have done it, but other people already have told me that many of the searches they do in Internet, are made directly in Facebook or Twitter, depending on the type of search. <b>Facebook </b>has a lot to improve as a seeker, a lot, but it is a fact that each day more people are browsing Facebook and decide to make their searches right there.</p> <p>The <b>Twitter search</b>, for example, is highly efficient to know "what it is talking about" certain city or region, what are the topics. By a few simple clicks you can know what is happening right now anywhere in the world. An excellent source for listening. <br /> Google will continue yielding a small percentage of the search market to the various <b>Social Networks</b>, mainly Facebook and Twitter.</p> <p><b><em>ACTIONS </em></b><em><br /> If you currently do not have a presence in Twitter and Facebook, you should do it right now. Create a </em><em>company page in Facebook</em><em> and a </em><em>Twitter account</em><em>. </em><em><br /> Enter the </em><em>Twitter search</em><em> and began to look for phrases related to your products or services, think from &nbsp;your customers point of view . </em><em>Do the same on Facebook</em>, even though it has many shortcomings, many people are using it for convenience.</p> <h3><b>2011 Prediction # 3 - Facebook and Twitter continue their rapid growth </b></h3> <!----> <div class="post-img-box-top"> <div class="post-img-box-bot"> <div class="post-img-box-mid"> <div class="post-img-textcenterbox"><img style="" title="Prediccion #3" src="http://www.fjsolutions.com/varios/user_files/multimedia_1296173198.jpg" alt="" width="478" height="297" /><br />Facebook is growing rapidly, often stumbling over himself. Twitter is growing more serious, more orderly. Either way: We will have a 2011 very, very social!</div> </div> </div> </div> <div class="fix">&nbsp;</div> <!----> <p>This is not a prediction, is something very obvious. <br /> Twitter and Facebook are here to stay and to continue growing. Today an <b>Internet Marketing Plan</b> is no longer conceived without a serious <b>strategy for Twitter and Facebook</b>. There are a lot of <a href="http://www.fjsolutions.com/us/blog/index.php/2010/11/facebook-guide-for-business-part-1/" target="_blank"><b>benefits in Facebook for your business</b></a>. Not only they generate new leads, but also have a direct impact on search engine optimization of your website, both <b>Google</b>, <b>Yahoo!</b> and <b>Bing</b>. Everything indicates that for this 2011, this tendency of "listening" to <b>Social Networks</b> from the search engines will be further strengthened. <br /> Facebook is growing rapidly, often stumbling over himself. Twitter is growing more mature, more orderly. Either way: We will have a 2011 very, very social!</p> <p><b><em>ACTIONS </em></b><em>&nbsp;</em><em><br /> &nbsp;You know now: If you are not in Facebook and Twitter, do so now. <br /> Try not to jump into the pool without knowing how deep it is. Investigate, read, get advice. It is not Advanced Science nor something complex, it just requires a little planning and education. First listen (read blogs, analyze your competition, dive into their industry) and then talk (participate).</em><em><br /></em></p> <h3><b>2011 Prediction # 4 - more videos, less reading</b></h3> <!----> <div class="post-img-box-top"> <div class="post-img-box-bot"> <div class="post-img-box-mid"> <div class="post-img-textcenterbox"><img style="" title="Prediccion #4" src="http://www.fjsolutions.com/varios/user_files/multimedia_1296173212.jpg" alt="" width="478" height="297" /><br />If a picture speaks more that thousand words...<b>how much talk a video!</b></div> </div> </div> </div> <div class="fix">&nbsp;</div> <!----> <p>Although <b>Video Marketing</b> is very trite and known for some companies or sectors, it is not so well for the great majority of <b>Small Businesses </b>who live a life more &ldquo;offline&rdquo;.</p> <p>95% of people entering your website look quickly at the titles and images, and leave if these have not caught their attention. If you are one of the few that have a video on your home page, it is the first thing your visitors will visualize, but not all ... only the first 20 or 30 seconds. If you did not get to them in that short time, they&rsquo;ll lose all interest and will quit the site.</p> <p>The times to capture the attention of our visitors are reduced more and more. &nbsp;We have less seconds to induce our visitors to action, whatever: buy, download, subscribe to an email, etc. <br /> The 2011 will be the time when <b>Small Businesses</b> will be aware of the benefits that a video can offer in collaboration with Social Networks and the blog of your company.</p> <p>If a picture is worth a thousand words ... how much more is a video!</p> <p><b>ACTIONS</b><b><br /> </b><em>Begin researching your competition, its field or industry, read articles on the Video Marketing, begin to analyze businesses like yours in the United States and England. </em><em><br /> Search in Google for their keywords, products or services, see if the early results are videos. &nbsp;See for which keywords the first results in Google are Youtube&rsquo;s videos.</em><em>&nbsp;</em></p> <div class="fix">&nbsp;</div> <h3><b>2011 Prediction # 5 - The year of the change of status</b></h3> <!----> <div class="post-img-box-top"> <div class="post-img-box-bot"> <div class="post-img-box-mid"> <div class="post-img-textcenterbox"><img style="" title="Prediccion #5" src="http://www.fjsolutions.com/varios/user_files/multimedia_1296173224.jpg" alt="" width="478" height="297" /><br />You should develop a plan for Facebook that includes at least one state change per day to generate comments, motion</div> </div> </div> </div> <div class="fix">&nbsp;</div> <!----> <p>During this year <b>Facebook </b>will force us to change the status often if we want to get more visibility and thus more fans in our <b>Facebook pages</b>. &nbsp;This is rather complex for a company that has no free time nor resources to do this, but you will have to develop a plan for Facebook that includes at least one change of status per day to generate comments, motion.</p> <p><b><em>ACTIONS</em></b><br /><em>Start testing on your&nbsp; Facebook page, make a change of status &nbsp;thinking in generating comments, but don&acute;t be obsessed. </em><em>Ask questions, let your fans to get involved. &nbsp;In my opinion, this will be the backbone of the marketing for Facebook&nbsp; in 2011.<br />If you do not receive feedback do not despair. The great majority of people does not participate or does not comment, but they will see it. If you are offering relevant and useful information, your audience will be listening, even if not participating, they will be there reading. Do not get impatient and keep going, follow your plan without hesitation</em>.</p> <p><b>&nbsp;</b></p> <h3><b>Final Conclusion </b></h3> <p>As you know, this 2011 will be a very social year that will require better planning to capture the attention of your visitors. The generation of content will continue being the support of the positioning in searches, as well as the active participation in social networks.</p> <p>The marketing video and images will have greater weight in the <b>Google search</b> results as well as the "Holders" of <b>Facebook</b>.</p> <p>Feel free to leave your questions, comments and ideas.</p> http://www.fjsolutions.com/us/blog/5-predictions-for-2011-on-marketing-online/ Merry Christmas and Happy New Year! http://www.fjsolutions.com/us/blog/merry-christmas-and-happy-new-year/ Fri, 17 Dec 2010 12:00:00 GMT Click on the image to enlarge. <a class="lightbox" title="Merry Christmas and Happy New Year" href="varios/fjs_media/feliz-2011_full_english.jpg"><img title="Merry Christmas and Happy New Year" src="varios/fjs_media/feliz-2011_full_english-430x215.jpg" alt="" width="430" height="215" /></a> http://www.fjsolutions.com/us/blog/merry-christmas-and-happy-new-year/ We launched our Reel http://www.fjsolutions.com/us/blog/we-launched-our-reel/ Sun, 05 Dec 2010 12:00:00 GMT Our <b>Web Design</b> and <b>Internet Marketing services</b> explained in just 35 seconds: <br /><br /> <object style="" width="449" height="278" data="http://www.youtube.com/v/2kTph6IfUw8?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/2kTph6IfUw8?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/2kTph6IfUw8?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> http://www.fjsolutions.com/us/blog/we-launched-our-reel/ What are the benefits of having my business on Facebook? Facebook Marketing Tip http://www.fjsolutions.com/us/blog/facebook-guide-for-business-part-1/ Thu, 11 Nov 2010 12:00:00 GMT <p>Surely some friend or colleague had mentioned already, "You must have your company on Facebook, you can&rsquo;t be out of it." And like any entrepreneur that doesn&rsquo;t want to be relegated in the past having the modernity wave passing over, you joined <b><a href="http://www.facebook.com/" target="_blank">Facebook</a></b>. You <b>created a Facebook profile</b>, browsed and researched a little, added friends and potential clients.</p> <p>After a few months <b>you give up</b>, sinking in the vast Ocean that today is Facebook with <b>more than 500 million users</b>, in the makeshift raft you built for your company in the form of User Profile. You spent a lot of time paddling in circles, not moving forward, without a glimpse of possible benefits in your view.</p> As you read our guide you will acquire the knowledge you need <b>to achieve your goals in Facebook</b>, plus a new sea of opportunities that we will display for you. We will remove the blindfold from your eyes so you can see further and <b>start using Facebook as a sales and relationship tool</b> with your potential customers. <br /><br /><img class="aligncenter size-large wp-image-537" style="" title="Facebook Guide for Business" src="varios/fjs_media/art_FB_01_500-430x259.jpg" alt="" width="430" height="259" /><br /><!--more--> <h3>What are the benefits of having my business on Facebook?</h3> We could write a whole book about <b>all the benefits</b> of why <b>your company MUST BE on Facebook</b>, but lets cover the main ones: <b><br /><br />The high dispersion of opinions <br /><br /></b>Maybe you don&rsquo;t know it, but <b>your company</b> may already have a presence on <b>Facebook and Twitter</b> without you lifting a finger. How can that be? Because we live in an Era where information runs fast; where <b>people are competing to get the info online first</b> in an attempt to create trends. Social networks are here to spread information throughout the world, overcoming the barriers that stand between different languages and cultures. <br /><br />Suppose you own a hotel (Hotel Example) and a guest is not satisfied with your room. As all users of Facebook, the first thing you do once you leave the bags and relax is to write on your wall: <em>"I arrived to Miami and I'm in a bad mood, the rooms at (Hotel Example) are a mess.&rdquo;</em> <br />The average <b>Facebook user has 130 friends</b>, so now these people have seen that bad comment about your business. Assume further that the two best friends of our guest and his sister write about the comment he made, mocking, laughing, giving advice, etc.. This comment not only reaches the 130 friends of our guest, but also friends of these three might be reading it. Assuming that his best friends are average users (130 friends each) and his sister is a user who spends more time online (250 users) the number has risen in a few seconds to 130 + 130 + 130 + 250 = 640 people in just a few seconds! 640 people (potential customers) have seen that your hotel rooms are "a mess." And they were not told by just anyone, but a friend or an acquaintance&mdash;someone trustworthy. Do you think that if any of them travels to Miami they will choose your hotel? <br /><br />Thanks to this simple example, you have captured the <b>power of Facebook</b> and the potential of various social networks. Just think, all of this in a few short seconds. Now assume the "mockery" of your friends is very witty, comments can spread to thousands of potential customers in just a few minutes. <br /><br /><em>Your company MUST BE on Facebook to avoid the spread of a bad image and promote, however, a positive image.</em> <b><br /><br />500 million and counting</b> <br /><br />Facebook currently has <b>500 million users</b> and is in full expansion. After Google, is the most visited website. Users spend hours on Facebook, following their friends, seeing their pictures, if they are single or in a relationship, etc. <br /><br /><a class="lightbox" title="Facebook Second place on Alexa" href="varios/fjs_media/art_FB_02_980_eng.jpg"><img class="aligncenter size-large wp-image-544" style="" title="Facebook Second place on Alexa" src="varios/fjs_media/art_FB_02_980_eng-430x259.jpg" alt="" width="430" height="259" /></a> <br />More than <b>30 billion objects</b> (links to websites, publications, wall comments, notes, photos, etc..) are shared each month. <br /><br />People are investing a total of <b>700 billion minutes per month on Facebook</b> and every day that number is increasing. <em><br /><br />Do not deprive your business from reaching markets and goals that haven&rsquo;t even been dreamed yet. Let it fly!</em> <b><br /><br />New visitors, new potential customers!</b> <br /><br />Recently, no more than a year ago, if a company wanted to have an Internet presence it had to be in the top of the result pages of <b>Google</b>, <b>Bing </b>or <b>Yahoo!</b>. Not on the third page or the second, but in the first 3 positions of the first page of search results. What&rsquo;s the use of a website if no visits were obtained? <br /><br />Today Facebook has changed it all. Now you can find a niche on <b>Facebook </b>and forfeit completely any visits from Google and other search engines. You can even generate leads from Facebook without having to send potential customers to your website, as everything is done within it. <br /><br />The new search results page of Google is the <b>"Top News" of Facebook</b>. The way you reach your customers and do business is changing fast.E-commerce is mutating, very gradually, in an <b>S-commerce</b> (Social Commerce) or <b>F-commerce</b> (Facebook Commerce). <br /><img class="aligncenter size-large wp-image-545" style="" src="varios/fjs_media/art_FB_03_800-430x263.jpg" alt="Facebook Commerce or F-Commerce" width="430" height="263" /><br /> <em>If your company missed the wave of E-commerce do not miss this great wave of the S-commerce, because it appears to be a huge Tsunami.</em> <br /><b><br />The publicity taken to another level</b> <br /><br />Though Google took online advertising to new levels with the ability to filter the publicity by countries, time slot and languages; <b>Facebook Advertising</b> has led to a superlative level. In Facebook you can choose not only the country of your potential customers, but you can also choose between different demographic filters. <br /><br />To give you an idea that, you can show your ad only to: men between 30 and 35 years old, married, living in the city of Las Vegas and with golf as a hobby, during the weekend of December 18 &ndash; 19. <br /><br />Yes, your company can achieve greatness with Facebook at very<b> low costs</b>. <br /><a href="http://www.facebook.com/advertising/" target="_blank"><img class="aligncenter size-large wp-image-546" style="" title="Facebook Advertising Benefits" src="varios/fjs_media/art_FB_04_500-430x259.jpg" alt="" width="430" height="259" /></a> <br />For more information, watch the next video: <b><a href="http://www.facebook.com/video/video.php?v=602019690624" target="_blank">Facebook Ads</a></b> <em><br /><br />Let your business reach the type of ideal person, do not waste advertising resources!</em> <br /><br /><b>A less aggressive marketing</b> <br /><br />To reach customers, the old marketing techniques (television, radio, magazine ads, etc.) are becoming less effective for one simple reason: its potential customers are tired of the constant advertising invasions in their daily lives. <br /><br />What are we users doing? Just blocking or ignoring them more and more. We become less attentive to the attacks of marketing companies. <br /><br /><b>Facebook </b>provides your company a means by which you will have an enjoyable and dynamic communication with potential customers, without violently disrupting their lives or attacking them with ads or promotions. They will enter your company voluntarily, without being forced. <br /><br />Curiosity, interest, vanity, many are the reasons that will make your potential customers visit you. Upon entering your <b>Facebook page</b>, these visitors will be virtually peering into your sales strategy. It will only take the click on the button I LIKE to make the first step in this vast descending stairs known as Sales Tunnel (in following articles we&rsquo;ll analyze this in detail). <br /><br />If we have done things right, we will be filtering these visitors to sift the gold powder of your business&mdash;your ideal clients. These are not just customers who will buy your products or services, but also will provide referrals to their friends, acquaintances and relatives. <br /><br />Now that you know the main reasons why your company MUST BE on <b>Facebook</b>, the next chapter will tell you how to create and optimize a Facebook page for your company. <br /><br />If you already have a <b>Facebook page</b> and do not get any results, I invite you to tell us your experience and show us your page. In addition to advertise it for free, you will give us the opportunity to make you change your mind. <br /><br />To receive the second part of our <b>Facebook Guide for Business</b> subscribe to our <b><a href="http://eepurl.com/1r0s" target="_blank">Newsletter</a></b> and follow us on: <a href="http://twitter.com/fjsolutions" target="_blank"><b>Twitter</b></a>.<br /> <br /> Click the LIKE button if you found this information useful. http://www.fjsolutions.com/us/blog/facebook-guide-for-business-part-1/ How to get top listing in Google thanks to Google Places? http://www.fjsolutions.com/us/blog/how-to-get-top-listing-in-google-thanks-to-google-places/ Thu, 28 Oct 2010 12:00:00 GMT <b>Why should you read this article?</b> I will answer this question with an example. Perform a search in <b><a href="http://www.google.com" target="_blank">Google</a></b> using the key phrase: "miami hotel". Let's analyze the result:<br /><a class="lightbox" title="Google search results for: miami hotel" href="varios/fjs_media/blog_01_eng.jpg"><img class="aligncenter size-large wp-image-500" style="" title="Google search results for: miami hotel" src="varios/fjs_media/blog_01_eng-430x282.jpg" alt="" width="430" height="282" /></a> The sites that are in the <em><b>pay zone</b></em> are currently paying between $ 2.5 and $ 5 per click (estimated costs), depending not only on the area but on the position: the higher, the more you pay. <br /><br />Hard work and a lot of time has cost to the web sites that appear in the zone of <em><b>Organic Search Results</b></em> to be in so privileged position. <br /><br />With all the effort, time and money that these sites are investing and have invested to show on the aforementioned positions &hellip; Don't you think it is <b>WONDERFUL</b> that for being present in Google Places, free of charge and no more than 15 minutes, you figure at the top results? <br /><br />Now that you know the important benefits of inclusion in <b>Google Places</b> (GP), start reading our article. <br />&nbsp; <h3>What is Google Places?</h3> Before beginning to see in detail <b>Google Places</b> (GP), I will explain briefly what it does. <br /><br /> In GP you can enlist the physical data of your company or, if your company is already present, you can claim the ownership and update its information. This information is then used by Google to post in <b>Google Maps</b> and on the diverse pages of local searches results in Google. Why do I say " local searches "? For the fact that Google uses the information of GP only when they are associated with a city or region. For the previous example, with the key phrase <em>miami hotel</em>, Google opened <b>Google Places's results</b> because the word Miami was associated with the phrase, otherwise it would include only the organic results and /or the pay areas. <br /><br /> If you want more features of GP, see the following video: <br />&nbsp; <object style="" width="423" height="261" data="http://www.youtube.com/v/TpZan96KHOM?fs=1&amp;hl=es_ES&amp;rel=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/TpZan96KHOM?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/TpZan96KHOM?fs=1&amp;hl=es_ES&amp;rel=0" /> <param name="allowfullscreen" value="true" /> </object> <br /><br /> <h3>Does it work for all the keywords?</h3> Depending on the number of companies that are in GP or the volume of monthly searches that has the key phrase, <b>Google </b>may or may not publish the results of GP in the results page. <br /><br />The way to analyze this is simply using Google. Try searching with your key phrases, then make changes using synonyms and see the results. Always remember to attach your city with the searches, otherwise GP will have no relevance in the results. <br /><br />If you can not view the results of GP's search with any phrase and / or synonymous, do not worry. Simply enter your company and let time pass. Encourage your colleagues to appear, the more companies with similar key phrase have entered GP, the greater the chances for Google to take those of GP as the first results. <br /><br /> Therefore, do not waste time and enter your company. <br /><br /> <h3>The Step-by-Step process to register your company in Google Places (GP)</h3> Before seeing in detail how to get the first positions in the local searches in Google, we&acute;ll take the most important step: REGISTER OR CLAIM YOUR COMPANY. Then optimize your data to achieve the top results. <br /><br /> The following will detail step by step how to enter your company in GP: <br /><br /> <b>1.1 - Log in to GP</b> <br /><br /> To access GP requires a <b>Google Account</b>. If you don&acute;t have one, click on "Sign up now " and follow the steps detailed below. <br /><br /> <a class="lightbox" title="Sign in with your Google Account" href="varios/fjs_media/blog_02_eng.jpg"><img class="aligncenter size-large wp-image-508" style="" title="Sign in with your Google Account" src="varios/fjs_media/blog_02_eng-430x311.jpg" alt="" width="430" height="311" /></a> If you do not have a Google Account, you can create one on the following link: <b><a href="https://www.google.com/accounts/NewAccount?hl=en" target="_blank"> Create a Google Account</a> </b><br /><br /> If you already have a Google Account, start to register your company: <b><a href="http://www.google.com/places" target="_blank"> Google Places</a></b> <br /><br /> <b>1.2 - Company registration</b> <br /><br />Once logged in GP you should make a click on the "List your business". <br /><a class="lightbox" title="Add a new business to your Google Places " href="varios/fjs_media/blog_03_eng.jpg"><img class="aligncenter size-large wp-image-509" style="" title="Add a new business to your Google Places " src="varios/fjs_media/blog_03_eng-430x264.jpg" alt="" width="430" height="264" /></a> <b><br />1.3 - Analyze possible existence</b> <br /><br /> GP needs to know if your company is already registered to avoid duplicate companies as well. For this, you must enter your company number in the format specified by Google: (786) 837-6352 <br /><br /> If you do not have a landline you can enter a mobile phone. <a class="lightbox" title="Enter your business's main phone number" href="varios/fjs_media/blog_04_eng.jpg"><img class="aligncenter size-large wp-image-510" style="" title="Enter your business's main phone number" src="varios/fjs_media/blog_04_eng-430x203.jpg" alt="" width="430" height="203" /></a> <b>1.4 - Complete the tab for your company</b> <br /><br /> If your company is not already entered. it is the moment to complete your data. Otherwise, read how to optimize your company to achieve top positions and update the data.<a class="lightbox" title="Fill out this form" href="varios/fjs_media/blog_05_eng.jpg"><img class="aligncenter size-large wp-image-511" style="" title="Fill out this form" src="varios/fjs_media/blog_05_eng-430x270.jpg" alt="" width="430" height="270" /></a> <b>Company / organization</b> <br /><br /> In this field you must enter the actual name of your company. As we shall see in the next section, <b>Google </b>gives much importance to this field when measuring which site will be first on the GP&acute;s results page. <br /><br /> <b>Postal address</b> <br /><br /> Here you must enter the street and number where your business is located . If the street name is complex, I recommend you use <b><a href="http://maps.google.com" target="_blank">Google Maps</a></b> in order to see how Google has it indexed in the system. Will save you time and headaches. <br /><br /> <b>Main Phone</b> <br /><br /> Although you have already entered it to verify the presence or not of your company, you have the possibility to enter more phones by clicking on the link: "Add more phone numbers". <br /><br /> <b>Email Address</b> <br /><br /> In this field it is not obligatory to register the e-mail of your Google Account. You can enter the email of your company or even a Hotmail's email. This field is not mandatory, so I suggest you to fill it only if you want to receive emails. If you are seeking to enhance your web site, do not complete this field. <br /><br /> <b>Website</b> <br /><br /> If your company does not have a website you may tick the checkbox " I do not have a web site ". Otherwise enter your web site with " http: // www " inclusive. <br /><br /> <b>Description</b> <br /><br /> GP currently allows up to 200 characters, so when you write about your company try to be efficient and specific. Describe your business using key phrases that best identify your services or products. Try to relate them to the following field that we will analyze: the Categories. This is another area that has weight at the time of ranking in GP. <br /><br /> <b>Category</b> <br /><br /> Currently you can choose up to 5 categories for your business. I recommend that you complete the five, since each will further enhance your business online. This is another factor that carries weight when included in the Google's first places. Take this opportunity! <br /><br /> <b>Service areas and location settings - Hours of operations - Payment Options</b> <br /><br /> Complete these fields with the information you consider necessary. Nowadays, they are not considered to be important factors when positioning your company in the first positions. <br /><br /> <b>Photos</b> <br /><br /> Try to load as first image your logo or the front of your business. If your company is a street trade, it is extremely important to show the facade the most professional possible. In FJ we always recommend to hire a Professional Photographer, as this will give the seriousness your company needs. Remember that in Internet, people is reached by the eyes! Therefore, do not show images of poor quality, because that is what will convey to visitors. Be professional in everything, specially in the small details. <br /><br /> <b>1.5 - Verification</b> <br /><br /> Once all the details of your company are completed, you should proceed to verify their ownership. For this, GP offers two possibilities: <br /><a class="lightbox" title="Verify your business information" href="varios/fjs_media/blog_06_eng.jpg"><img class="aligncenter size-large wp-image-516" style="" title="Verify your business information" src="varios/fjs_media/blog_06_eng-430x268.jpg" alt="" width="430" height="268" /></a> <br /> <b>By phone</b> <br /><br /> As soon as we confirm that we will verify by phone, almost instantly it begins to ring. It will show the PIN twice and then the communication will be cut, so be prepared to take note. <br /><br /> <b>By postcard (2-3 weeks)</b> <br /><br /> This option is least used since it takes a long time. After 4 or 5 weeks a letter will come to your company inside a Google envelope, with the PIN required to activate the service. <br /><br /> <b>1.6 &ndash; Enter the PIN</b> <br /><br /> Regardless of the form used and already with the PIN in hand (5 digits number), it is time to join GP to finish the registration process: <br /> <a class="lightbox" title="Enter you PIN" href="varios/fjs_media/blog_07_eng.jpg"><img class="aligncenter size-large wp-image-517" style="" title="Enter you PIN" src="varios/fjs_media/blog_07_eng-430x268.jpg" alt="" width="430" height="268" /></a> Once entered you must click the &ldquo;Go&rdquo; button "Go" and if you have entered the correct number you already have your company in GP. Congratulations! <br /><br />If you want to expand further information see the following Webinar by GP: <b><a href="http://www.youtube.com/watch?v=bxoCVn7zVfs" target="_blank"> Google Places How To Webinar</a></b> (41:49 minutes) <br /> <br /> <h3><b>What can I do to be in the first positions of Google Places's results (GP)?</b></h3> Once your company is registered and verified, you should wait a few hours so that it begins to appear on Google Maps. To achieve the first position certain factors should be considered . You&acute;ve done the main thing: to appear!&nbsp; <br /><br /> Below I will detail the most important factors to appear in the Google Places's first position:<b> <br /><br /> Physical address respecting the city centre</b> <br /><br /> In the beginnings of GP, this was the most important factor. By this, it is understood how close is the physical address of your company regarding the Centre that Google has set for your city. It may or may not correspond to the commercial centre . To verify the Centre Google has set up for your town, go to <b><a href="http://maps.google.com" target="_blank">Google Maps</a></b> and just type the name of your city. Immediately you will be redirected to the very same centre. <br /><br /> Is it currently the most important factor? Some experts say yes, others say no. We have gone further to clear any doubts and have decided to run an experiment on <b><a href="http://maps.google.com.ar" target="_blank">Google Maps Argentina</a></b>. We did this; 8 weeks ago we entered our old website (www.fjwebsites.com) in the centre of San Carlos de Bariloche to analyze whether this impacted on the results: <b><a href="http://www.google.com/search?client=safari&amp;rls=en&amp;q=dise&ntilde;o+web+bariloche&amp;ie=UTF-8&amp;oe=UTF-8" target="_blank">See results online</a> </b><br /><br />What was the result? In 3 weeks we reached the first position in Google with the phrase "dise&ntilde;o web bariloche" (web design bariloche) and "dise&ntilde;o web en bariloche" (web design in bariloche) as well: <br /> <a class="lightbox" title="First position" href="varios/fjs_media/blog_08_eng.jpg"><img class="aligncenter size-large wp-image-518" style="" title="First position" src="varios/fjs_media/blog_08_eng-430x184.jpg" alt="" width="430" height="184" /></a> After this experience, we consider that now is a very important factor unless <b> Google </b>makes a modification in the search algorithm . Why? Because this resulted in a "falsification" of data by business owners and colleagues (the experiment we have done with FJ Websites is a clear evidence of it). If being near the city centre is one of the most important factors &hellip; then I enter my address in the centre that <b>Google </b>set for my city and I'm the first: I do not want people interested in my address, but I want they do click on my website! <br /><br /> <b>Categories</b> <br /><br /> The categories are extremely important to reach the top positions in Google, so this choice should not be taken lightly. <br /><br /> Select those that most resemble their products or services, do not rush, take your time. Do searches in Google Maps or Google to analyze what sites are appearing today. In the first positions. Investigate! <br /><br /> Google is giving more importance to the selection you make of them. Take this into account! <br /><br /> <b>Key phrases in the Description</b> <br /><br /> The key phrases relevant to your business MUST be present in the description of your business. You have 200 characters, take advantage of them without incurring a penalty. What am I trying to transmit by this? Do not overload the description with key phrases, nor repeat all the categories you have selected since Google might penalize you. <br /><br /> Use your imagination to subtly mention your most important keyword phrases for your site, as well as the categories previously selected. <br /><br /> <b>Key phrases in the title of your company</b> <br /><br /> Though Google recommends not to alter this field, entering your principal keyword phrase within the title or name of your company, you will be promoting your chances to appear in the prime positions. At the same time you will be helping your customers to find what they want more easily. <br /><br /> What do I mean by this? If for example your company is a Beauty Salon in Miami named Jenny Beauty Salon, I would suggest you do not enter "Jenny Beauty Salon" as the name of your business in GP, but change it to: "Jenny Beauty Salon Miami" or "Jeanny Miami Beauty Salon. " <br /><br /> Making this small change in your name, you will have more weight in Google when someone searches for a Miami beauty salon, while it easier to read / search for potential visitors, because they'll know that you are a Beauty Salon, which is in the city of Miami. <br /><br /> Important: Do not force your name, just do subtle changes to make the search easier. Optimizing your business tag having your customers in mind , you will have no problems. If you abuse or force things too much, Google will pop in to penalize you. <br /><br /> <b>Attach photos to your profile</b> <br /><br /> Factor discussed among experts, is thought to help achieve a better position if you load the maximum amount allowed (10), while working on providing more information to the visitors entering your company's tab. Use it as a way to display your products or services, your logo, a photo of your office or fa&ccedil;ade. <br /><br /> Broadly speaking , these are the factors that most influence when it comes to position in Google Places (GP). <br /><br /> <b>Is there more?</b> <br /><br />Yes , but not as important as these. Optimize your company's tab for these factors and if any doubt , write to us on Facebook or FJ Solutions Blog. <br /><br /> <b>Do these factors work forever?</b> <br /><br /> No, Google is constantly changing, mutating, adapting and evolving, so in FJ we work every day to keep up so that your company is not relegated to the past. <br /><br /> <h3>Final Conclusion</h3> We invite you to take the 15 minutes necessary and register your company bearing in mind all factors that influence the results. After this process, share with us your experience in our Blog or <b><a href="http://www.facebook.com/marketingporinternet" target="_blank">Facebook</a></b>. http://www.fjsolutions.com/us/blog/how-to-get-top-listing-in-google-thanks-to-google-places/ How to get indexed by Google in 24-48 hours http://www.fjsolutions.com/us/blog/how-to-get-indexed-by-google-in-24-48-hours/ Fri, 19 Feb 2010 12:00:00 GMT <em>Is your website new and you have no idea how you can get it indexed by Google? Read this short article and you will find out how.</em> <br /><br /> Let&rsquo;s begin by asking ourselves a very important question: What does getting indexed by Google really mean?<br /> Being <b>indexed by Google</b> means having Google know that your website is out there and that your URL is, for instance: yourdomain.com. After reading this article, you will be able to tell Google: Hey! This is my website, these are my pages, and this is my URL.<br /><br /> Getting <b>indexed by Google</b> is one of the most important steps in the <a title="Search Engine Optimization" rel="nofollow" href="http://en.wikipedia.org/wiki/Search_engine_optimization" target="_blank">Search Engine Optimization</a> process. Now you are probably thinking: &ldquo;but Fran, why not Bing or Yahoo?!&rdquo;, and the answer is very simple: none of them IS Google! <br /><br /> Ok then. You need to get <b>indexed by Google</b>. The easiest way to do this is by using <a title="Google Webmaster Tool" rel="nofollow" href="https://www.google.com/webmasters/tools/" target="_blank">Google Webmaster Tool</a> and simply submitting a sitemap. But this provides no guarantee that you will get your site indexed in 24-48 hours, and instead it could take a week &hellip; or even two! <br /><br /> The most effective way of <b>getting indexed by Google</b> is to have another website/blog &ldquo;expose you&rdquo; to Google. How is this possible? The simplest way you can imagine: a link! <br /><br /> What do you need to do in order to make this happen? Here are some tips: <br /><br /> - You have to search for blogs with contents similar to your website&rsquo;s contents. For instance, if you own a hair salon, you can google the phrase &ldquo;<em>hair salon blog</em>&rdquo; or &ldquo;<em>stylist blog</em>&rdquo; or any similar phrases. <br /> - Then, there are two other things you can do: <br /> 1) Contact the Blog owner and pay him to have a link to your website inserted in his blog, or even negotiate some sort of link exchange with him. <br /> 2) Leave a comment on 2-5 posts. To make this technique work, make sure that the link does not contain the code <b><em>rel=&rdquo;nofollow&rdquo;</em></b>. If this code is not included in the blog, you will get indexed by Google in 1-6 hours, 1 day, or maybe 2, depending on the Blog&rsquo;s optimization scheme. <br /><br /> That&rsquo;s it! Just take your time to do it and be patient. Comment as many blogs as you can find! I will be waiting for your comments, our Blog doesn&acute;t have the rel="nofollow" code... so, what are you waiting to <b>get indexed by Google in 24-48hrs</b>? http://www.fjsolutions.com/us/blog/how-to-get-indexed-by-google-in-24-48-hours/ What is Google Buzz? http://www.fjsolutions.com/us/blog/what-is-google-buzz/ Mon, 15 Feb 2010 12:00:00 GMT Visit our <b><a title="Social Media Marketing" href="http://www.fjsolutions.com/us/services.html" target="_blank">Social Media Marketing</a></b> services in our website.<br /><br /> <object style="" width="425" height="350" data="http://www.youtube.com/v/yi50KlsCBio&amp;hl=en&amp;fs=1&amp;showsearch=0&amp;showinfo=0" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/yi50KlsCBio&amp;hl=en&amp;fs=1&amp;showsearch=0&amp;showinfo=0" /> <param name="wmode" value="transparent" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/yi50KlsCBio&amp;hl=en&amp;fs=1&amp;showsearch=0&amp;showinfo=0" /> <param name="allowfullscreen" value="true" /> </object> http://www.fjsolutions.com/us/blog/what-is-google-buzz/ Forget your email problems with Google Apps http://www.fjsolutions.com/us/blog/forget-your-email-problems-with-google-apps/ Wed, 20 Jan 2010 12:00:00 GMT Are you having trouble dealing with <b>your emails</b>, spam and your email server fails constantly? Then, you MUST read this article. <br /><br /><!--more--> About one year ago, we implement <b><a href="http://www.google.com/apps/intl/en/business/index.html" target="_blank">Google Apps</a></b> in our domain (www.fjsolutions.com) and it was the best decision we ever made! Why? This is why:<br /> <ol> <li>The Google email server (Gmail) simply DOES NOT FAIL! If the Google server fails... THEN WE ALL FAIL!</li> <li>You will have 7gb storage capacity available for EACH email account, for free!</li> <li>You can manage your email account with Outlook, Thunderbird, or you can use the best webmail program: gmail.</li> <li>You also can also check your emails in iPhone and BlackBerry devices.</li> <li>Get an amazing uptime and the best spam filters.</li> </ol> <br />Send us all your questions to <a href="mailto:agency@fjcreativestudio.com?Subject=Google Apps">agency@fjcreativestudio.com</a>.<br />Google Apps Quick Tour video:<br /><br />&nbsp; <object style="" width="401" height="326" data="http://www.youtube.com/v/kJT3pagjd8s&amp;hl=es_ES&amp;fs=1&amp;" type="application/x-shockwave-flash"> <param name="data" value="http://www.youtube.com/v/kJT3pagjd8s&amp;hl=es_ES&amp;fs=1&amp;" /> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/kJT3pagjd8s&amp;hl=es_ES&amp;fs=1&amp;" /> <param name="allowfullscreen" value="true" /> </object> http://www.fjsolutions.com/us/blog/forget-your-email-problems-with-google-apps/ Newsletter design to promote a One Day Sale at samvilla.com http://www.fjsolutions.com/us/blog/newsletter-design-to-promote-a-one-day-sale/ Wed, 13 Jan 2010 12:00:00 GMT FJ Solutions was asked to <b>design a newsletter</b> to promote a One Day Sale of Professional Styling Tools and education at samvilla.com. The promotion resulted in a record single day sales at samvilla.com. <br /><br /><a class="img" href="http://www.fjsolutions.com/us/blog/index.php/2010/01/newsletter-design-to-promote-a-one-day-sale/2010-01-12-sam/"><img class="alignnone size-full wp-image-426" style="" title="Salon web design services, Salon graphic design services" src="varios/fjs_media/2010-01-12-sam.jpg" alt="" width="430" height="741" /></a> http://www.fjsolutions.com/us/blog/newsletter-design-to-promote-a-one-day-sale/ Our best wishes to you all! http://www.fjsolutions.com/us/blog/best-wishes-to-all/ Wed, 23 Dec 2009 12:00:00 GMT <a href="http://www.fjsolutions.com/us/blog/index.php/2009/12/best-wishes-to-all/2009-12-15-tarjeta-navidad-eng/"><img class="alignnone size-full wp-image-447" style="" title="Our best wishes to you all!" src="varios/fjs_media/2009-12-15-Tarjeta-Navidad-Eng.jpg" alt="" width="440" height="201" /></a> http://www.fjsolutions.com/us/blog/best-wishes-to-all/ New real estate branding design http://www.fjsolutions.com/us/blog/new-branding-design-homann-propiedades/ Mon, 14 Dec 2009 12:00:00 GMT We have <b>designed </b>a new <b>Brand</b>: Homann Propiedades. The launching of <b><a title="Inmobiliaria Bariloche Homann Propiedades" href="http://www.homannpropiedades.com.ar" target="_blank">Homann Propiedades</a></b> website, equipped with our Real Estate Online System, is schedul for March.<br /><br />&nbsp;<a class="img" href="http://www.fjsolutions.com/us/blog/index.php/2009/12/new-branding-design-homann-propiedades/"><img class="alignnone size-full wp-image-318" style="" title="New real estate branding design" src="varios/fjs_media/2009-12-28-homann1.jpg" alt="New real estate branding design" width="350" height="326" /></a> http://www.fjsolutions.com/us/blog/new-branding-design-homann-propiedades/ What is Cloud Computing? http://www.fjsolutions.com/us/blog/what-is-cloud-computing/ Fri, 13 Nov 2009 12:00:00 GMT <a class="img"> <object style="" width="435" height="268" data="http://www.youtube.com/v/ae_DKNwK_ms&amp;hl=es_ES&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999" type="application/x-shockwave-flash"> <param name="allowFullScreen" value="true" /> <param name="allowscriptaccess" value="always" /> <param name="src" value="http://www.youtube.com/v/ae_DKNwK_ms&amp;hl=es_ES&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999" /> <param name="allowfullscreen" value="true" /> </object> </a> http://www.fjsolutions.com/us/blog/what-is-cloud-computing/ New Real Estate Web Design: Tromen Propiedades http://www.fjsolutions.com/us/blog/new-real-estate-web-design-tromen-propiedades/ Mon, 07 Sep 2009 12:00:00 GMT We have designed a new Real Estate company website for Tromen Propiedades. We used our <a title="Real Estate Management System" href="http://www.fjsolutions.com/us/services.html"><b>Real Estate Management System</b></a> to manage the company&acute;s properties and all the contents in the website. <br /><br /><a class="img" href="http://www.fjsolutions.com/us/blog/index.php/2009/09/new-real-estate-web-design-tromen-propiedades/"><img style="" title="New Real Estate Web Design" src="varios/fjs_media/2009-12-29-tromen.jpg" alt="New Real Estate Web Design" width="430" height="545" /></a> http://www.fjsolutions.com/us/blog/new-real-estate-web-design-tromen-propiedades/ New branding design: Exhibit Emporium http://www.fjsolutions.com/us/blog/new-branding-design-exhibit-emporium/ Thu, 11 Jun 2009 12:00:00 GMT <p>We <b>designed a new branding</b> for an Exhibit company to Las Vegas, USA.</p> <p><a class="img" href="http://www.fjsolutions.com/us/blog/index.php/2009/06/new-branding-design-exhibit-emporium/0000000-exhibit-emporium_marca/"><img style="" title="New branding design Exhibit Emporium" src="varios/fjs_media/0000000-exhibit-emporium_marca.jpg" alt="New branding design Exhibit Emporium" width="430" height="92" /></a></p> http://www.fjsolutions.com/us/blog/new-branding-design-exhibit-emporium/ New home page for www.samvilla.com http://www.fjsolutions.com/us/blog/new-home-page-for-samvilla-com/ Mon, 08 Jun 2009 12:00:00 GMT Finally, after a hard work in <b><a href="http://www.fjsolutions.com/us/">FJ Solutions</a></b> office, we launched the new Sam Villa&acute;s home page, promoting the new thermal irons <b>TEXTUR&trade;</b> y <b>SLEEKR&trade;</b>.<br /><br /><a href="http://www.fjsolutions.com/us/blog/index.php/2009/06/nuevo-home-wwwsamvillacom/samvillacom/"><img class="aligncenter size-full wp-image-178" style="" title="Sam Villa - Education and tools for stylists who aspire" src="varios/fjs_media/samvillacom.png" alt="Sam Villa - Education and tools for stylists who aspire" width="430" height="234" /></a><br /><br />Recuerden que pueden comprar todos los productos de <a href="http://www.samvilla.com" target="_blank"><b>Sam Villa</b></a>.<b></b> http://www.fjsolutions.com/us/blog/new-home-page-for-samvilla-com/ New web design: fiestadelascolectividades.com 2.0 http://www.fjsolutions.com/us/blog/new-web-design-fiestadelascolectividades/ Sun, 31 May 2009 12:00:00 GMT We are pleased to announce the launching of version II of <b><a title="Fiesta de las Colectividades Bariloche" href="http://www.fjsolutions.com/us/blog/index.php/2009/05/nuevo-sitio-fiestadelascolectividadescom-20/">Fiesta de las Colectividades Europeo Argentinas</a></b> (European Immigrants Party) in San Carlos de Bariloche (Patagonia, Argentina). <br /><br /><a title="Fiesta de las Colectividades Bariloche" href="http://www.fjsolutions.com/blog/index.php/2009/05/nuevo-sitio-fiestadelascolectividadescom-20/"><img style="" title="Fiesta de las Colectividades Europeo Argentinas (Bariloche)" src="varios/fjs_media/fiestadelascolectividades1.jpg" alt="Fiesta de las Colectividades Europeo Argentinas (Bariloche)" width="430" height="501" /></a><br /><br /><!--more--> In this new version, besides a new <b>Newsletter System</b>, we incorporated a video and photo gallery plugin. http://www.fjsolutions.com/us/blog/new-web-design-fiestadelascolectividades/ elcine.es: we have finished the first stage of this web project http://www.fjsolutions.com/us/blog/elcinees-we-have-finished-the-first-stage-of-this-project/ Wed, 27 May 2009 12:00:00 GMT We have completed the first stage of development of this ambitious <b>web project</b> to Spain. We developed El Cine.es in conjunction with the owners of <b><a title="Cartelera de C&oacute;rdoba" href="http://www.carteleracordoba.com/">Cartelera de C&oacute;rdoba</a></b>.<br /><br /><a href="http://www.fjsolutions.com/us/blog/index.php/2009/05/el-elcinees-finalizamos-la-primera-etapa-de-desarrollo/"><img class="size-full wp-image-124" style="" title="elcine.es we have finished the first stage of this web project" src="varios/fjs_media/02_cartelera_cines_00.jpg" alt="elcine.es we have finished the first stage of this web project" width="431" height="370" /></a><br /><br />We will now begin with the second stage. http://www.fjsolutions.com/us/blog/elcinees-we-have-finished-the-first-stage-of-this-project/ European Immigrants Party in Bariloche 2.0 http://www.fjsolutions.com/us/blog/fiesta-de-las-colectividades-bariloche-20/ Mon, 18 May 2009 12:00:00 GMT Again we have been selected to develop the new version of the popular <b>Festival of European Immigrants</b> in the city of San Carlos de Bariloche.<br /><br /><a href="http://www.fjsolutions.com/us/blog/index.php/2009/05/fiesta-de-las-colectividades-bariloche-20/"><img class="size-full wp-image-105" style="" title="European Immigrants Party in Bariloche 2.0" src="varios/fjs_media/fiestadelascolectividades.png" alt="Fiesta de las Colectividades Europeo Argentinas Bariloche" width="432" height="171" /></a><br /><br /><!--more-->In this new version, we will implement a <b><a title="Wordpress" href="http://www.wordpress.org/" target="_blank">Wordpress</a></b>, with a Photo Gallery module and a SEO (Search Engine Optimization or Search Engines Optimization) plugin. http://www.fjsolutions.com/us/blog/fiesta-de-las-colectividades-bariloche-20/ New customer: samvilla.com http://www.fjsolutions.com/us/blog/new-customer-samvilla/ Fri, 08 May 2009 12:00:00 GMT <p>We are proud to announce we have acquired a new customer in our portfolio. Director of Education for Redken 5th Avenue and mentor to hairdressers all over the world, <a href="http://www.samvilla.com" target="_blank"><b>Sam Villa</b></a>.</p> <p><a title="Sam Villa" href="http://www.fjsolutions.com/us/blog/index.php/2009/05/new-customer-samvilla/"><img class="size-medium wp-image-53" style="" title="samvillacom_preview" src="varios/fjs_media/samvillacom_preview-300x173.png" alt="Sam Villa" width="300" height="173" /></a></p> <p>Our job will be to maintenance the website, develop new features for the e-commerce, newsletter design and <b>SEM (Search Engine Marketing)</b> to enhance the performance of the website.</p> http://www.fjsolutions.com/us/blog/new-customer-samvilla/ We launched FJ Labs http://www.fjsolutions.com/us/blog/fj-labs-launching/ Fri, 24 Apr 2009 12:00:00 GMT Today, we lanched an important division of <a href="http://www.fjsolutions.com/"><b>FJ Solutions</b></a>: <b>FJ Labs<br /><br /></b><b><a rel="attachment wp-att-261" href="http://www.fjsolutions.com/us/blog/index.php/2009/04/fj-labs-launching/00_fjs-labs_final/"><img class="aligncenter size-full wp-image-261" style="" title="FJ Labs" src="varios/fjs_media/00_FJS-Labs_FINAL.png" alt="" width="286" height="103" /></a></b> <br /><br />In this division, we&acute;ll carry out all our ideas and projects that we have in our recreation time. And we not only dedicate to develop new systems and tools in <b>FJ Labs</b>, but also we&acute;ll research new technologies to be used by our clients. The responsible of this division will be <b>Gabriel Casullo</b>. He will write all news about <b>FJ Labs</b> in this Blog. We are eagerly awaiting for the first products of this division, as well as your comments, ideas and suggestions. http://www.fjsolutions.com/us/blog/fj-labs-launching/ Launching of the new AADIDES website http://www.fjsolutions.com/us/blog/launching-of-the-new-aadides-website/ Thu, 02 Apr 2009 12:00:00 GMT Thanks to the work of the <a title="Web Agency FJ Solutions" href="http://www.fjsolutions.com/us/" target="_blank">FJ Solutions</a> and AADIDES staff, we launching the new version of the <a title="Asociaci&oacute;n Argentina de instructores de esqu&iacute; y snowboard" href="http://www.aadides.org/" target="_blank">Ski Instructor Argentinian Association</a>.<br /><br /> <img class="size-medium wp-image-45" style="" title="03_aadides_ises_042" src="varios/fjs_media/03_aadides_ises_042-300x300.jpg" alt="ISES home page, where we will implement the e-learning platform" width="300" height="300" /><br />ISES home page, where we will implement the <b>e-learning platform</b>. http://www.fjsolutions.com/us/blog/launching-of-the-new-aadides-website/ We have launched our Internet Marketing Blog http://www.fjsolutions.com/us/blog/we-have-launched-our-internet-marketing-blog/ Sat, 28 Mar 2009 12:00:00 GMT Today, March 28, 2009, we launched our online Blog. The idea of it came from the need for our customers, colleagues and friends are more aware of what we do and it happens behind closed doors in <a title="FJ Solutions - Web, sistemas y dise&ntilde;o" href="http://www.fjsolutions.com/us/" target="_blank">FJ Solutions</a>. <br /> <br /> <img class="size-medium wp-image-20" style="" title="Blog FJ Solutions" src="http://www.fjsolutions.com/us/blog/wp-content/uploads/2009/04/fj-solutions_blog_00-178x300.jpg" alt="The FJ Blog Design Solutions, where we planned and designed back in December 2008" width="178" height="300" /> <br /> The FJ Blog Design Solutions, where we planned and designed back in December 2008 <br /> <br /> Here we will put all our work, as well as news and ideas of this "online life" that each of us has, and loves. <br /> <br /> Hope you enjoy ... http://www.fjsolutions.com/us/blog/we-have-launched-our-internet-marketing-blog/